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SPECIFICTION
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Freemarkup vs Pastel

Freemarkup

freemarkup.com

Pastel

usepastel.com

Side by side

FigureFreemarkupPastel
Price fromFree$25/mo
Free planYesYes
Free trial—Yes
Open source——
WebYesYes
iOS—Yes
Android—Yes
API—Yes
Plans published18
Spec score · Web Annotation Tools7.3 (#29)9.0 (#2)
CollaborationThe site lists real-time collaboration as a feature.The product supports real-time updates, team-only comments, and unlimited guest reviewers who can comment without an account.
PurposeFreemarkup lets people point, click, and comment on websites to collect and share feedback with a team.Pastel collects visual feedback and approvals on websites and other creative work, including PDFs, images, and videos.

Plans

Freemarkup

  • FreeFree

Freemarkup pricing →

Pastel

  • FreeFree
  • Free ForeverFree
  • Pro$25 a month
  • Pro$29 a month
  • Team$84 a month
  • Team$99 a month
  • Enterprise$383 a month
  • Enterprise$450 a month

Pastel pricing →

In their own words

Freemarkup

Freemarkup has no write-up on Specifiction yet; its figures are above.

Visit freemarkup.com

Pastel

Pastel is a visual feedback and approval tool for websites and creative files, including PDFs, images, and videos. Users create a canvas from a website to place comments directly on the page in a browser, or share live sites and upload files for review. Updates are real time, and teams can keep comments private while inviting guest reviewers who do not need accounts. Review workflows support assignments, labels, deadlines, approvals, pausing comments, responsive testing, and CSV export. Listed connections include Trello, Asana, Jira, ClickUp, Monday.com, Zapier, custom webhooks, and API-based integrations. Pastel also says Cursor, Claude, and ChatGPT can act on feedback through its MCP. The Free plan allows one active canvas at a time, though users can archive one canvas and restore it later. The 14-day trial gives access to any paid plan without requiring a credit card. Pro is $29 a month, billed at $350/year; Team is $99 a month, billed at $1,190/year.

Visit usepastel.com