Friendbuy vs Kangaroo Rewards
Friendbuy
friendbuy.com
Kangaroo Rewards
loyalty.kangaroorewards.comSide by side
| Figure | Friendbuy | Kangaroo Rewards |
|---|---|---|
| Price from | — | $79/mo |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 1 | 7 |
| Spec score · Rewards and Incentives Software | 7.5 (#10) | 7.8 (#4) |
| API | Friendbuy says every account includes a REST API, real-time webhooks, and an MCP server for AI assistants. | The API supports real-time bidirectional data sync and integrations with POS, e-commerce, CRM, ERP, mobile apps, and kiosks. |
| Headquarters | Palos Verdes Estates, California, United States | Montreal, Quebec, Canada |
| Integrations | Friendbuy lists integrations including Shopify, Shopify Plus, Shopify POS, Klaviyo, Attentive, Braze, Recharge, Segment, Trybe, and Salesforce Commerce Cloud. | The integrations page lists BigCommerce, WooCommerce, Shopify, Magento, Lightspeed, Heartland, Mailchimp, Mindbody, and other services. |
| Support | Friendbuy describes white-glove, project-managed onboarding, an ongoing success plan, and customer success alerts. | The site says plans include dedicated onboarding, personalized training, and support from loyalty specialists. |
Plans
Kangaroo Rewards
- Core$79 a month
- Plus$199 a month
- Elite$349 a month
- Core$79 a month
- Plus$199 a month
- Elite$349 a month
- EnterprisePriced on request
In their own words
Kangaroo Rewards
Kangaroo Rewards is a paid loyalty and customer-engagement platform for businesses, available on Android, iOS, web, and through an API. Businesses can award points for purchases, visits, or other actions, then let customers exchange points for products, services, or partner rewards. Membership tiers can use spending, visit frequency, or engagement criteria and attach tier-specific benefits. Marketing tools include automated email and SMS campaigns, templates, segmentation, and real-time tracking. Kangaroo describes an experience spanning in-store POS, e-commerce, and mobile apps, with integrations such as Shopify, WooCommerce, BigCommerce, Magento, Lightspeed, Heartland, Mailchimp, and Mindbody. Its API supports bidirectional real-time synchronization with business systems. Branded mobile apps can include rewards, notifications, QR scanning, referrals, bookings, and geofencing. Plans start at $79 a month; there is no free plan.