| Price from | £95/mo | €500/mo |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| API | — | Yes |
| Plans published | 3 | 4 |
| Spec score · Location Intelligence Software | 8.1 (#9) | 7.6 (#16) |
| Headquarters | Harrogate, North Yorkshire, United Kingdom | Utrecht, Netherlands |
| Purpose | Geoplan combines business and location data with planning and route optimization tools to support location-based decisions. | IRIS forecasts revenue for candidate locations and provides prediction intervals, sales drivers, and validation against a customer's own stores. |
| Security | Geoplan says it is accredited to ISO 27001 and Cyber Essentials Plus and maintains vulnerability scanning of its external IP addresses and web applications through NCC Group. | IRIS says customer data is hosted and processed in the EU, is not resold, and is not used to train another customer's model without permission. |
| Support | Starter and Pro list personal support for 8 hours a day, 5 days a week, while Enterprise lists 24/7 personal support. | IRIS Market does not include paid human support, while IRIS Studio includes support from the people who built the models. |
