GetChannel vs HiConversion

GetChannel brings advertising accounts into one dashboard for teams managing campaigns across multiple channels. Users can create, launch, edit, pause, and optimize campaigns, with reporting that includes real-time performance tracking, custom dashboards, cross-channel attribution, cohort analysis, and report exports. It supports Google Ads, Meta, TikTok, LinkedIn, X, Pinterest, Snapchat, and Microsoft/Bing Ads, and lists more than 50 integrations, including Google Analytics, HubSpot, Salesforce, Shopify, and Slack. Workflow triggers, conditions, actions, and alerts can be configured for metrics or campaign disapprovals. The maker says its AI analyzes connected-channel data for opportunities and recommendations. A REST API, webhooks, and JavaScript and Python SDKs are also listed. The free plan includes one workspace, up to three connected channels, one team member, and seven days of data history. Pro costs $99 a month, or $79/month billed annually. The maker says the product is free during Beta with no time limit and no credit card required.

HiConversion is a web service for configuring, optimizing, and automating targeted social media advertising campaigns on VK and myTarget. Its campaign tools include bulk creation, editing, and copying; the service says users can create 1,000 ads in five minutes. Unified statistics bring together ad-account data and web analytics, with reporting on CPA, CTR, CR, ROI, creatives, audience demographics, targeting, and time periods. Users can apply ready-made or custom tactics to automate bids, VK ad schedules, CPA/CPO management, and stopping ineffective campaigns. A shared retargeting interface supports VK and myTarget. Tracking options include web analytics, trackers, server-to-server integrations, and a HiConversion counter; its UTM guide names Google Analytics and Yandex Metrica. A help guide documents AppsFlyer integration for tracking app installs through campaign links. The client tariff costs nothing, with a minimum top-up of 10,000 rubles allocated entirely to ad budget. The agency tariff costs $9,900 a month, billed 9900 rubles monthly. The service lists a 14-day trial.