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SPECIFICTION
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Ghost vs Pluma

Ghost

ghost.org

Pluma

pluma.ink

Side by side

FigureGhostPluma
Price from$18/mo$5/mo
Free plan—Yes
Free trialYes—
Open source——
WebYesYes
Plans published46
Spec score · Blogging Platforms8.9 (#9)8.3 (#53)
Custom DomainGhost(Pro) includes a free ghost.io subdomain and supports custom domains.Yes
Founded20132025
Free planNoYes
Paid from185

Plans

Ghost

  • Starter$18 a month
  • Publisher$29 a month
  • Business$199 a month
  • CustomPriced on request

Ghost pricing →

Pluma

  • FreeFree
  • Pro$5 a month
  • Max$20 a month
  • FreeFree
  • Pro$5 a month
  • Max$20 a month

Pluma pricing →

In their own words

Ghost

Ghost is an open-source blog and newsletter platform for professional publishers, with tools for publishing, memberships, analytics, and editorial workflows. It runs on the web and supports custom domains, theme customization, SEO tools, multilingual content, and CSV export. Publishers can send multiple email newsletters and offer free or paid memberships with monthly or yearly billing. The editor supports galleries, GIFs, video, audio, products, files, and bookmarks. Integrations include Stripe, Zapier, Slack, YouTube, Google Analytics, and GitHub. Paid plans start at $18/mo (annual), with a 14-day trial and no permanent free plan. Starter costs $18 a month, billed yearly, and includes 1,000 members, one staff user, and a 5 MB file upload limit. Ghost charges a 0% fee on publication revenue; payment processor fees still apply. Ghost(Pro) includes security protections, while all plans include device verification and email-based two-factor authentication.

Visit ghost.org

Pluma

Pluma has no write-up on Specifiction yet; its figures are above.

Visit pluma.ink