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GiveSmart vs KindLink

GiveSmart

givesmart.com

KindLink

kindlink.org

Side by side

FigureGiveSmartKindLink
Price from$250/mo£25/mo
Free planYesYes
Free trial—Yes
Open source——
WebYesYes
iOSYes—
AndroidYesYes
APIYes—
Plans published43
Spec score · Peer-to-Peer Fundraising Software8.9 (#2)7.9 (#13)
FoundedLinkedIn lists the Gesture organization, now GiveSmart, as founded in 2011.2015
HeadquartersMomentive Software lists its headquarters at 360 Central Ave, Suite 1120, St. Petersburg, Florida 33701.London, United Kingdom
IntegrationsOfficially listed connections include Salesforce, Google Analytics, YouTube and Vimeo, plus report exporting.KindLink offers an embedded donation flow for websites and integrates with HMRC for Gift Aid submissions.
SecurityGiveSmart states that its system is PCI and SOC 2 compliant and describes controls including encryption, restricted access, vulnerability testing, and independent audits.KindLink states it is GDPR compliant and PCI DSS compliant, and that payment card data is held by Stripe rather than KindLink.
SupportGiveSmart advertises 24-hour, seven-day support by chat and email, with live agents reachable from the product Help button.Premium includes live chat, live and on-demand webinars, personal onboarding, and email support with a 24-hour response; Expert includes a dedicated account manager.

Plans

GiveSmart

  • Pay-As-You-GoFree
  • Pay-As-You-GoFree
  • Listed starting price$3,000 a year
  • Annual Fee SubscriptionPrice not published

GiveSmart pricing →

KindLink

  • FreeFree
  • Premium£25 a month
  • Expert£45 a month

KindLink pricing →

In their own words

GiveSmart

GiveSmart provides fundraising and donor management tools for nonprofits, schools and associations. Its platform covers online fundraising, recurring giving, peer-to-peer campaigns, text-to-donate, auctions and ticketing. Mobile auction bidding supports maximum bids, outbid notifications, item management and self-checkout. Event tools include seating and group management, contactless check-in, guest communication and tax receipts; virtual and hybrid events can add livestreaming, chat, donor recognition and proxy bidding. Campaign reporting includes live reports, dashboards and exports, with receipts and tax letters generated automatically. GiveSmart lists Salesforce, Google Analytics, YouTube and Vimeo among its integrations and supported services. It says its system is PCI and SOC 2 compliant, with encryption, restricted access, vulnerability testing and independent audits. Support includes 24/7 customer service, implementation help, a Help Center and an assigned Client Success Manager. The platform is available on Android, iOS and web. Both pricing models provide full access, unlimited events and campaigns, but prices are available on request; there is no free plan.

Visit givesmart.com

KindLink

KindLink is an online platform for charities, nonprofits, donors, contributors, and supporters, combining fundraising tools with a CRM. Organisations can create peer-to-peer fundraising pages, collect one-off or recurring donations, run events and memberships, handle ticketing, and sell online. Its CRM keeps supporter and donor records alongside donation histories, volunteer details, and beneficiary records. The Free plan includes project dashboards and geolocated impact updates; website donation flows and HMRC Gift Aid submissions are also supported. Expert adds UK Direct Debit, collection in 135+ currencies, Apple Pay, Google Pay, iDEAL, Sofort, and bank transfer. KindLink says it takes no percentage of donations; UK card processing is 1.4% + 15p, while Direct Debit is 1.25%, capped at £4. The permanent Free plan is for registered charities, nonprofits, and CICs after charity-number verification. Pricing is Free forever, Premium £25 per month or £20/mo billed annually as £240, and Expert £45 per month or £36/mo billed annually as £432. Platforms are web and Android.

Visit kindlink.org