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SPECIFICTION
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Go2 vs Rebrandly

Go2

go2.gg

Rebrandly

rebrandly.com

Side by side

FigureGo2Rebrandly
Price from$7/mo$11/mo
Free planYesYes
Free trialYesYes
Open source——
WebYesYes
Windows—Yes
macOS—Yes
iOS—Yes
Android—Yes
APIYesYes
Self-hostedYes—
Plans published45
Spec score · URL shorteners8.9 (#13)9.1 (#7)
Spec score · Custom Url Shortener Software8.8 (#6)8.7 (#8)
AnalyticsClick analytics include geography, device, browser, referrer, and UTM breakdowns, with CSV export.Rebrandly analytics include link click data and audience details such as location, device, browser, language, and referral source.
API accessYesYes
Bulk link creationYesYes
Custom domainsYesYes
Developer accessGo2 offers a REST API, OpenAPI reference, TypeScript SDK, and MCP server for AI agents.The pricing page lists API access, MCP, and more than 50 app integrations as developer tools.
Free planYesYes
Geo targetingYesYes
IntegrationsThe homepage lists server-side pixels for Meta, Google Ads, TikTok, LinkedIn, X, Pinterest, Reddit, and Snap.Rebrandly’s integrations marketplace lists tools including Zapier, Make, Bird, Pipedream, and Zoho Flow.
ProductGo2 is a branded URL shortener and link management platform for teams and AI agents.Rebrandly describes itself as a link intelligence platform for creating, sharing, and tracking branded links.
Paid from78
SupportFree includes community support, Pro includes priority support, and Business includes dedicated support with a 99.9% SLA.The pricing comparison lists an AI chatbot and Help Center across plans, with email support on paid plans.

Plans

Go2

  • FreeFree
  • Pro$7 a month
  • Business$39 a month
  • Scale$79 a month

Go2 pricing →

Rebrandly

  • FreeFree
  • Essentials$11 a month
  • Professional$32 a month
  • Growth$99 a month
  • EnterprisePriced on request

Rebrandly pricing →

In their own words

Go2

Go2 is a branded URL shortener and link management platform for teams and AI agents. It supports custom domains and slugs, QR codes, link-in-bio pages, and links that expire, require passwords, or stop after a click limit. Analytics break clicks down by geography, device, browser, referrer, and UTM data, with CSV export. Links can carry agent, run, actor, and tool-call attribution fields, which its API can retrieve. Developer tools include a REST API, OpenAPI reference, TypeScript SDK, and MCP server. The platform lists server-side pixels for Meta, Google Ads, TikTok, LinkedIn, X, Pinterest, Reddit, and Snap, and says redirects run on Cloudflare’s edge in under 10ms. Go2 is available on the web, by API, and self-hosted. Its free plan includes 100 tracked links and 5,000 attributed clicks monthly, with one custom domain; anonymous links expire after 24 hours. Pro is $7.00 per month billed annually ($86/year), Business is $39.00 per month billed annually ($470/year), and Scale is $79.00 per month billed annually ($950/year).

Visit go2.gg

Rebrandly

Rebrandly has no write-up on Specifiction yet; its figures are above.

Visit rebrandly.com