Google Search Console vs Semrush
Google Search Console
search.google.com
Semrush
semrush.comSide by side
| Figure | Google Search Console | Semrush |
|---|---|---|
| Price from | Free | $10/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | — |
| API | Yes | Yes |
| Plans published | 1 | 13 |
| Spec score · SEO tools | 8.5 (#28) | 9.1 (#10) |
| Spec score · SEO APIs | 8.3 (#5) | 8.5 (#3) |
| Spec score · Search Engine Optimization Software | 8.3 (#11) | 8.5 (#7) |
| Spec score · Website Optimization Tools | 8.3 (#14) | 8.4 (#12) |
| API access | Yes | Yes |
| Backlink analysis | Yes | Yes |
| Free plan | Yes | Yes |
| Integrations | A Search Console property can be associated with Google Analytics, Google Ads, Merchant Center, Android and Play Store apps, Chrome Web Store, Google Assistant Actions, and Vertex AI Agent Builder. | Report plans integrate with Google Analytics, Google Search Console, and third-party services. |
| Keyword research | Yes | Yes |
| Rank tracking | Yes | Yes |
| Site audit | Yes | Yes |
Plans
Semrush
- FreeFree
- FreeFree
- SEO$117.33 a month
- StarterPrice not published
- Pro+Price not published
- AdvancedPrice not published
- Base Report$10 a month
- Pro Report$20 a month
- Additional Users$45 a month
- Lead Generation$90 a month
In their own words
Google Search Console
Google Search Console helps site owners monitor and troubleshoot how their sites appear in Google Search. It indicates whether Google can find and crawl a site, helps address indexing problems, and supports requests to re-index new or updated content. Its Performance report groups clicks, impressions, click-through rate, and average position by queries, pages, countries, devices, search appearance, or dates. URL Inspection shows crawl, index, and serving information from Google's index. Alerts flag indexing, spam, and other site issues, and the service shows which sites link to a website. Reports also cover AMP, Core Web Vitals, and structured-data rich results. The free web service includes API access for management, testing, performance and sitemap data, filtering, sorting, and aggregation; the API does not support freeform SQL queries. Performance API data is limited to 50K rows per day per type per property, and API use has a quota. A valid Google account and a recent supported browser with cookies and JavaScript enabled are required.