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SPECIFICTION
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Gooten vs Printful

Gooten

gooten.com

Printful

printful.com

Side by side

FigureGootenPrintful
Price fromFree$24.99/mo
Free planYesYes
Free trial—Yes
Open source——
WebYesYes
iOS—Yes
Android—Yes
APIYesYes
Plans published17
Spec score · Print-on-Demand Platforms8.7 (#11)9.4 (#1)
API accessYesYes
Custom brandingYesYes
Design and mockupsYesYes
Founded20152013
Free planYesYes
Fulfillment coverageglobalglobal
HeadquartersGooten says it is headquartered in New York City.Charlotte, North Carolina, United States
IntegrationsThe site lists integrations for Shopify, Etsy, TikTok Shop, WooCommerce, BigCommerce, and the Gooten Custom API.Printful says its Free plan includes 22 integrations with ecommerce platforms and marketplaces.
Customer personalizationYesYes
Storefront integrationsShopify,Etsy,TikTok Shop,WooCommerce,BigCommerce; custom APIShopify,Etsy,WooCommerce,Amazon,Big Cartel,Squarespace,eBay,Gumroad,Wix,PrestaShop,Square,ShipStation,Nuvemshop,Ecwid,Base,Storenvy,BigCommerce,Weebly,TikTok Shop,Magento,Adobe Commerce,Hostinger
SupportGooten links to a Support Center for help and provides API documentation for developers.Printful advertises 24/7 customer support.
What it doesGooten provides print-on-demand production and fulfillment for products featuring user-provided text, graphics, or imagery.Printful provides print-on-demand production, fulfillment, and shipping for merchants’ custom products.
White-label shippingYesYes

Plans

Gooten

  • GootenFree

Gooten pricing →

Printful

  • FreeFree
  • Growth$24.99 a month
  • EnterprisePriced on request
  • Printful FreeFree
  • Printful Growth$24.99 a month
  • Printful FreeFree
  • Printful Growth$24.99 a month

Printful pricing →

In their own words

Gooten

Gooten provides print-on-demand order management and fulfillment, routing orders to production partners that make and ship products through a global network. Its catalog includes more than 500 customizable products across apparel, wall art, drinkware, home goods, and accessories. Orders connected through Shopify, Etsy, TikTok Shop, WooCommerce, or BigCommerce can be processed, produced, and shipped automatically. Merchants can also use a custom API or place manual one-off orders, including samples through the Gooten hub after registration. Product setup supports uploading designs and setting customer prices for product variants. Customers pay the merchant through the store; Gooten charges the merchant for processed orders. There is no membership or hidden fee, but production and shipping are charged when orders are processed, with costs varying by product and destination. Catalog pricing can be viewed or exported in the Gooten Admin, which requires an account. WooCommerce support is limited because WooCommerce is self-hosted, and using the API requires technical and coding skills.

Visit gooten.com

Printful

Printful provides print-on-demand production, fulfillment, and shipping for merchants’ custom products. Items are produced after a customer orders, so sellers do not need to purchase or warehouse inventory in advance; payment is due after an order. Its Design Maker includes tools and resources for designs and mockups, and listed production methods include direct-to-garment, embroidery, all-over printing, sublimation, and direct-to-film. The Free plan includes access to 563 custom products, unlimited stores, 10 Quick Stores, 22 ecommerce platform and marketplace integrations, and 24/7 customer support. Integrations include Shopify, Etsy, WooCommerce, Amazon, Wix, and TikTok Shop. Printful offers Android and iOS apps for confirming orders and managing a store, along with a REST API for orders, sales, mockups, and custom solutions. Fulfillment coverage is global, with orders shipped from the nearest fulfillment center; Printful says 86% are fulfilled in the customer’s region. Growth costs $24.99 a month and includes up to 33% off product pricing, plus a 14-day trial. Enterprise pricing is custom.

Visit printful.com