Growi vs REACH
Growi
growi.ioREACH
reach-influencers.comSide by side
| Figure | Growi | REACH |
|---|---|---|
| Price from | $269/mo | $25/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | — |
| Plans published | 4 | 2 |
| Spec score · Influencer Marketing Platforms | 8.7 (#10) | 8.7 (#12) |
| Audience | Growi says it is built for brands running creator and affiliate programs, and its plans also include options for agencies. | The about page describes REACH as a mobile and desktop influencer marketing platform geared toward micro-influencers and businesses of any size. |
| Campaign management | Yes | Yes |
| Creator discovery | Yes | Yes |
| Creator payments | Yes | Yes |
| Free plan | No | Yes |
| Integrations | The site lists Shopify, TikTok Shop, Amazon, Meta Ads, Slack, Stripe, Zapier, and Discord among its integrations, with APIs for other tools. | The privacy policy identifies Google, Facebook, and Twitter as third-party social media services users can use to log in or create an account. |
| Performance analytics | Yes | Yes |
| Product | Growi describes itself as a creator marketing platform that brings together creator discovery, campaigns, cross-channel attribution, and global payouts. | REACH connects businesses and influencers to run influencer marketing campaigns. |
| Support | The brand plans list live chat on Starter, a dedicated Slack channel and monthly strategy calls on Growth, and a dedicated customer success manager with onboarding on Scale. | The about page invites users to send questions or platform issues through a feedback form. |
Plans
Growi
- Starter$269 a month
- Growth$809 a month
- Scale$1,799 a month
- EnterprisePriced on request
In their own words
REACH
REACH is an influencer marketing platform that brings businesses and creators together to plan and run campaigns. Its workflow covers creator briefs and deliverables, post tracking, content approvals, and payments. Businesses can bring creators in after finding them through TikTok, Instagram, referrals, or their own networks. Campaign tools include performance analytics with real-time click insights and an AI assistant for setting up campaigns on business accounts. REACH offers built-in creator payments, with a service fee added to influencer payments. The platform is available on web, Android, and iOS, and is described as mobile friendly for desktop and mobile use. The free plan and free trial are available; the Business plan is listed at $25 a month, billed monthly, and a campaign page says the post-trial price is $25/month. Business features include unlimited campaigns and creator connections, automatic payments, tax reporting, content approvals, outreach tracking, and the AI assistant. REACH was founded in 2018 and is geared toward micro-influencers and businesses of any size.