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SPECIFICTION
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GrowSurf vs Referral Rock

GrowSurf

growsurf.com

Referral Rock

referralrock.com

Side by side

FigureGrowSurfReferral Rock
Price from$125/mo$250/mo
Free planYes—
Free trialYesYes
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYesYes
Plans published73
Spec score · Referral Management Software8.4 (#7)7.6 (#20)
Spec score · Referral Marketing Software8.5 (#8)7.8 (#15)
HeadquartersNewark, DE, USAAlexandria, VA, United States
IntegrationsThe integrations directory lists 61 integrations, including Stripe, HubSpot, Salesforce, PayPal, Zapier, and webhooks.The integrations directory lists 57 integrations, including HubSpot, Salesforce, Shopify, Stripe, Zapier, and Mailchimp.
SecurityGrowSurf says it uses firewalls, IP allowlists, HTTPS with HSTS, and AES-256 encryption at rest for certain sensitive information.The privacy page says Referral Rock is ISO/IEC 27001 and SOC II Type 2 certified through its third-party systems.

Plans

GrowSurf

  • Free (affiliate programs)Free
  • Startup (yearly)$125 a month
  • Startup (monthly)$179 a month
  • Business (yearly)$314 a month
  • Business (monthly)$449 a month
  • Custom (affiliate programs)Priced on request
  • Custom (referral programs)Priced on request

GrowSurf pricing →

Referral Rock

  • Operator Plan$250 a month
  • Multi-Org Plan$1,000 a month
  • Enterprise Plan$25,000 a year

Referral Rock pricing →

In their own words

GrowSurf

GrowSurf provides referral and affiliate program software for marketing and product teams. Referral programs can issue one-time rewards such as gift cards, cash, or credits; affiliate programs support recurring commissions. The software creates referral links and can automate gift-card, cash, account-credit, and PayPal payouts. Teams can install it with a copy-and-paste code snippet, and GrowSurf says a referral program can be launched within a day. It lists 61 integrations, including Stripe, HubSpot, Salesforce, PayPal, Zapier, and webhooks, alongside a REST API, webhooks, SDKs, API libraries, embeddable elements, and an MCP server. The free affiliate plan has no monthly subscription and charges a 3% success fee. Startup is $125 a month billed yearly or $179 a month billed monthly; both support up to 2,500 participants. Paid plans include a 14-day trial. Referral pricing depends on participant limits, and exceeding a tier can trigger an automatic prorated upgrade.

Visit growsurf.com

Referral Rock

Referral Rock has no write-up on Specifiction yet; its figures are above.

Visit referralrock.com