GrowSurf vs ReferralCandy
GrowSurf
growsurf.comReferralCandy
referralcandy.comSide by side
| Figure | GrowSurf | ReferralCandy |
|---|---|---|
| Price from | $125/mo | $793.50/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 7 | 4 |
| Spec score · Customer Referral Software | 8.5 (#2) | 8.0 (#4) |
| Spec score · Referral Management Software | 8.4 (#7) | 7.9 (#14) |
| Spec score · Referral Marketing Software | 8.5 (#8) | 8.0 (#11) |
| Headquarters | Newark, DE, USA | Singapore |
| Integrations | The integrations directory lists 61 integrations, including Stripe, HubSpot, Salesforce, PayPal, Zapier, and webhooks. | Listed connections include Shopify, BigCommerce, WooCommerce, Magento, Klaviyo, Omnisend, Brevo, Mailchimp, Customer.io, subscription apps, Google Analytics, ad pixels, Tremendous, and PayPal. |
| Product | GrowSurf provides customer referral and affiliate program software for marketing and product teams. | ReferralCandy is referral and affiliate program software for ecommerce brands, with both programs managed in one account. |
| Support | Referral Startup includes email support, Business includes realtime support, and Custom includes priority support. | The privacy policy says support for service issues is provided via live chat, phone, or email. |
Plans
GrowSurf
- Free (affiliate programs)Free
- Startup (yearly)$125 a month
- Startup (monthly)$179 a month
- Business (yearly)$314 a month
- Business (monthly)$449 a month
- Custom (affiliate programs)Priced on request
- Custom (referral programs)Priced on request
ReferralCandy
- Grow$793.50 a month
- Basic$910.50 a month
- Scale$2,491.50 a month
- Enterprise$7,990.25 a month
In their own words
GrowSurf
GrowSurf provides referral and affiliate program software for marketing and product teams. Referral programs can issue one-time rewards such as gift cards, cash, or credits; affiliate programs support recurring commissions. The software creates referral links and can automate gift-card, cash, account-credit, and PayPal payouts. Teams can install it with a copy-and-paste code snippet, and GrowSurf says a referral program can be launched within a day. It lists 61 integrations, including Stripe, HubSpot, Salesforce, PayPal, Zapier, and webhooks, alongside a REST API, webhooks, SDKs, API libraries, embeddable elements, and an MCP server. The free affiliate plan has no monthly subscription and charges a 3% success fee. Startup is $125 a month billed yearly or $179 a month billed monthly; both support up to 2,500 participants. Paid plans include a 14-day trial. Referral pricing depends on participant limits, and exceeding a tier can trigger an automatic prorated upgrade.
ReferralCandy
ReferralCandy has no write-up on Specifiction yet; its figures are above.