GrowSurf vs ReferralFlo
GrowSurf
growsurf.com
ReferralFlo
referralflo.aiSide by side
| Figure | GrowSurf | ReferralFlo |
|---|---|---|
| Price from | $125/mo | $190/mo |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 7 | 4 |
| Spec score · Referral Marketing Software | 8.5 (#8) | 7.5 (#23) |
| Automation | The product generates referral links automatically and can send gift cards, cash payouts, or account credits automatically. | Rewards, emails, and webhooks can run automatically when a referral converts. |
| Developer tools | GrowSurf lists a REST API, webhooks, JavaScript SDK, iOS SDK, Android SDK, API libraries, embeddable elements, and an MCP server. | ReferralFlo describes a REST API, webhooks, and TypeScript SDK for custom integrations. |
| Integrations | The integrations directory lists 61 integrations, including Stripe, HubSpot, Salesforce, PayPal, Zapier, and webhooks. | The listed integrations include HubSpot, Salesforce, Pipedrive, Intercom, Stripe, Shopify, Zapier, and a REST API. |
| Product | GrowSurf provides customer referral and affiliate program software for marketing and product teams. | ReferralFlo is a platform for launching customer, affiliate, and ambassador referral programs. |
| Security | GrowSurf says it uses firewalls, IP allowlists, HTTPS with HSTS, and AES-256 encryption at rest for certain sensitive information. | The privacy policy says the company uses reasonable technical and organizational measures to protect information and does not guarantee absolute security. |
| Support | Referral Startup includes email support, Business includes realtime support, and Custom includes priority support. | The company says it is a small team that answers inquiries, and invites customers to contact it about evaluation, press, or partnerships. |
Plans
GrowSurf
- Free (affiliate programs)Free
- Startup (yearly)$125 a month
- Startup (monthly)$179 a month
- Business (yearly)$314 a month
- Business (monthly)$449 a month
- Custom (affiliate programs)Priced on request
- Custom (referral programs)Priced on request
ReferralFlo
- Starter$190 a month
- Professional$250 a month
- Business$330 a month
- EnterprisePriced on request
In their own words
GrowSurf
GrowSurf provides referral and affiliate program software for marketing and product teams. Referral programs can issue one-time rewards such as gift cards, cash, or credits; affiliate programs support recurring commissions. The software creates referral links and can automate gift-card, cash, account-credit, and PayPal payouts. Teams can install it with a copy-and-paste code snippet, and GrowSurf says a referral program can be launched within a day. It lists 61 integrations, including Stripe, HubSpot, Salesforce, PayPal, Zapier, and webhooks, alongside a REST API, webhooks, SDKs, API libraries, embeddable elements, and an MCP server. The free affiliate plan has no monthly subscription and charges a 3% success fee. Startup is $125 a month billed yearly or $179 a month billed monthly; both support up to 2,500 participants. Paid plans include a 14-day trial. Referral pricing depends on participant limits, and exceeding a tier can trigger an automatic prorated upgrade.
ReferralFlo
ReferralFlo has no write-up on Specifiction yet; its figures are above.