Gupshup vs LeadSixty
Gupshup
gupshup.aiLeadSixty
leadsixty.comSide by side
| Figure | Gupshup | LeadSixty |
|---|---|---|
| Price from | Free | $297/mo |
| Free plan | Yes | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 4 | 1 |
| Spec score · SMS Chatbot Software | 8.3 (#8) | 7.6 (#20) |
| Channels | The platform supports omnichannel conversations through WhatsApp, Instagram, SMS and RCS. | The pricing page includes calls, texts, website forms and chat, Facebook Messenger and Instagram DMs. |
| What it does | Gupshup provides conversational AI and messaging automation for marketing, commerce and customer support. | LeadSixty builds and runs AI systems that reply to inbound leads, qualify them, book appointments and follow up. |
| Who it serves | Gupshup describes its platform for marketing, performance marketing, commerce and growth, and customer support and CX teams. | LeadSixty says it works with businesses that buy or generate inbound leads and need people to answer them, including agencies, agents, clinics, dealers, contractors, studios and firms. |
Plans
Gupshup
- Gupshup messaging feeFree
- WhatsApp API Self ServePriced on request
- WhatsApp API Self-ServeFree
- EnterprisePriced on request
In their own words
Gupshup
Gupshup provides conversational AI for marketing, commerce, and customer support. Its agents use conversational context to take actions such as booking appointments, cancelling tickets, and making EMI payments. Teams can set engagement rules, connect business tools, apply guardrails, and define a trusted source of truth. Complex conversations can be escalated to human support.
The platform lists WhatsApp, Instagram, SMS, web and app, RCS, and voice channels. It supports trigger campaigns and drip journeys, with metrics to measure their performance. Other listed capabilities include a visual flow builder, AI bot generation, knowledge-base answers, lead qualification, and conversation routing. Integrations include Salesforce Marketing Cloud, MoEngage, CleverTap, Oracle Responsys, WebEngage, Bloomreach, and Braze, alongside custom integrations and more than 500 plug-and-play options.