Gupshup vs SMSGatewayHub
Gupshup
gupshup.aiSMSGatewayHub
smsgatewayhub.comSide by side
| Figure | Gupshup | SMSGatewayHub |
|---|---|---|
| Price from | Free | — |
| Free plan | Yes | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 4 | 8 |
| Spec score · SMS APIs | 8.5 (#9) | 8.0 (#21) |
| Spec score · SMS API services | 8.4 (#15) | 7.9 (#23) |
| Founded | Gupshup identifies 2004 as its founding year and says it was born in India. | 2009 |
| Headquarters | Cupertino, California, United States | Indore, Madhya Pradesh, India |
| Integrations | Gupshup advertises more than 500 plug-and-play integrations covering CRMs, support, payments and commerce. | The add-ons page says Zapier, Integrately and Wyzebulb integrations connect it with more than 600 apps. |
| Security and compliance | Its security page displays ISOQAR, AICPA, RBI, GDPR, CCPA, and LGPD certification or compliance marks and describes a periodically reviewed security compliance program. | The company page lists ISO 27001, ISO 9001:2015, SOC 2 Type II and TRAI compliance, and says its SOC 2 report is available. |
Plans
Gupshup
- Gupshup messaging feeFree
- WhatsApp API Self ServePriced on request
- WhatsApp API Self-ServeFree
- EnterprisePriced on request
SMSGatewayHub
- Transactional SMS — 1,00,000 SMS₹0.17, paid once
- OTP SMS — 1,00,000 SMS₹0.19, paid once
- Transactional SMS — 50,000 SMS₹0.19, paid once
- OTP SMS — 50,000 SMS₹0.21, paid once
- Transactional SMS — 25,000 SMS₹0.22, paid once
- Transactional SMS — 10,000 SMS₹0.23, paid once
- OTP SMS — 25,000 SMS₹0.24, paid once
- OTP SMS — 10,000 SMS₹0.25, paid once
In their own words
Gupshup
Gupshup provides conversational AI for marketing, commerce, and customer support. Its agents use conversational context to take actions such as booking appointments, cancelling tickets, and making EMI payments. Teams can set engagement rules, connect business tools, apply guardrails, and define a trusted source of truth. Complex conversations can be escalated to human support.
The platform lists WhatsApp, Instagram, SMS, web and app, RCS, and voice channels. It supports trigger campaigns and drip journeys, with metrics to measure their performance. Other listed capabilities include a visual flow builder, AI bot generation, knowledge-base answers, lead qualification, and conversation routing. Integrations include Salesforce Marketing Cloud, MoEngage, CleverTap, Oracle Responsys, WebEngage, Bloomreach, and Braze, alongside custom integrations and more than 500 plug-and-play options.
SMSGatewayHub
SMSGatewayHub has no write-up on Specifiction yet; its figures are above.