Hasselblad Phocus vs Photoroom

Hasselblad Phocus is RAW image-processing software for Hasselblad cameras, available for Windows and macOS. It supports 3FR and FFF RAW files and is free. Local tools let you adjust exposure, white balance, colour and moiré with gradients or a brush. Hasselblad Natural Colour Solution is intended to produce reliable colour without multiple colour profiles. For perspective correction, the Keystone Tool offers guideline controls and manual sliders, including dual-axis correction. Phocus can detect moiré automatically and correct it across an image or locally with the brush. Digital Lens Correction addresses colour aberration, distortion and light fall off for supported Hasselblad H System and classic Carl Zeiss V System lenses. The Film Grain tool provides three simulations, with controls for amount, granularity, roughness and colour; Adaptive Chromatic Aberration can also correct images made with third-party lenses. Tethered focus bracketing through Capture Sequencer is supported for X, H and 907X cameras. The listed Mac update, Phocus 4.2.2, includes language switching in the app, smoother zoom and editing for re-imported exported HEIF files.

Photoroom is a freemium photo editor from a maker founded in 2019 and headquartered in Paris, France. It runs on the web, iOS, and Android, with batch editing, layers, masking tools, cloud sync, and AI retouching. A free plan is available. The Pro plan includes 8,000 AI credits and 1,000 exports per month for up to 50 seats. Max provides 25,000 AI credits and 3,000 exports monthly, also for up to 50 seats. Ultra provides 75,000 AI credits and 10,000 exports monthly with the same seat limit. Enterprise uses custom credits and includes adjustable AI Shadows, visual QA tools, SLA and SSO, plus dedicated onboarding and support. The listed plans do not include prices. These plans set different monthly allowances for AI processing and exports, while the editing features support both batch workflows and individual image adjustments. Cloud sync extends the workflow across supported platforms, and masking and layers provide control over image composition.