Helium 10 vs SegMetrics
Helium 10
helium10.com
SegMetrics
segmetrics.ioSide by side
| Figure | Helium 10 | SegMetrics |
|---|---|---|
| Price from | $8.25/mo | $57/mo |
| Free plan | Yes | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | — | Yes |
| Plans published | 7 | 4 |
| Spec score · Ecommerce Analytics Software | 8.4 (#5) | 7.9 (#18) |
| Audience | Helium 10 describes its platform as serving e-commerce brands operating across multiple marketplaces, including Amazon, TikTok Shop, and Walmart. | The company identifies agencies, coaches, e-commerce businesses, SaaS companies and information-product businesses among its audiences. |
| Integrations | Seller account connections include Amazon, Walmart, and TikTok; accounts can only connect to one Helium 10 account at a time. | The integrations directory lists 139 integrations, across categories including email marketing, courses, e-commerce, PPC and web tracking. |
| Product | Helium 10 combines e-commerce product and keyword research, advertising, listing optimization, analytics, and operations tools. | SegMetrics describes itself as a multi-touch marketing attribution platform connecting conversions to revenue and lifetime value across ads, email, funnels and AI search engines. |
| Support | The site offers a support request form, knowledge base, account and billing help, and an assistance link. | Customers can contact support by email or in-app chat, and the Scale plan lists a dedicated account manager. |
Plans
Helium 10
- FreeFree
- Platinum$129 a month
- Diamond$359 a month
- Enterprise$1,499 a month
- Platinum$99 a year
- Diamond$279 a year
- Enterprise$1,499 a year
SegMetrics
- Launch$57 a month
- Grow$197 a month
- Scale$397 a month
- EnterprisePriced on request
In their own words
Helium 10
Helium 10 brings product and keyword research, advertising, listing optimization, analytics, and operations tools together for e-commerce sellers. Its stated marketplace coverage includes Amazon, TikTok Shop, Walmart, and more than 24 marketplaces. The Chrome extension analyzes Amazon and Walmart product data such as sales figures, estimated FBA fees, reviews, active sellers, fulfillment method, and Best Seller Rank. Seller account connections include Amazon, Walmart, and TikTok, though an account can connect to only one Helium 10 account at a time. The iOS and Android app includes Profits, Ads, Alerts, blogs, and podcasts; its Ads controls are limited, and marketplace token connections must be set up on the web. Plans include a free tier with limited tools and two tokens. Paid plans start at $99/mo (annual); listed options include Platinum at $129 a month and Diamond at $359 a month, both billed monthly. Diamond includes Helium 10 Ads features and a 2% managed spend fee.
SegMetrics
SegMetrics has no write-up on Specifiction yet; its figures are above.