HypeAuditor vs LTK
HypeAuditor
hypeauditor.comLTK
company.shopltk.comSide by side
| Figure | HypeAuditor | LTK |
|---|---|---|
| Price from | Free | $99/mo |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | — |
| Plans published | 1 | 4 |
| Spec score · Influencer Marketing Platforms | 8.8 (#9) | 8.2 (#44) |
| Analytics | Influencer reports cover audience location and demographics, authenticity, reach, audience quality, and other performance metrics. | Creator analytics include video performance, follower growth, audience demographics, commission earnings, product impressions, and top-selling products and retailers. |
| Founded | The company says it was founded in 2017 to help brands find suitable influencers. | 2011 |
| Headquarters | The company lists Indianapolis, USA as its headquarters and Limassol, Cyprus as an office. | Dallas, Texas, United States |
| Security and privacy | The privacy policy identifies Stonecast Financial LLC as the service provider and says its policy is aligned with GDPR and CCPA requirements. | LTK says it uses appropriate technical and organizational measures to protect personal information and requires service providers to do the same. |
| Support | The company lists support at [email protected] and offers a guided product walkthrough with a sales manager. | LTK says experts can answer questions for brands using Connect, while Connect Scale includes dedicated customer service. |
Plans
In their own words
HypeAuditor
HypeAuditor is an influencer marketing platform for brands and agencies, combining creator discovery, campaign management, performance analytics and creator payments. Its discovery tool searches a database of more than 227.4 million creator accounts with filters. Creator reports cover audience demographics, authenticity, reach, audience quality and performance across Instagram, TikTok, Twitch, X and YouTube. My Network provides a creator CRM with contact details, campaign history, notes, conversations, custom fields and lists. Market analysis covers competitors, benchmarking, global research, trends and rankings; fraud detection and authenticity checks are also listed. The product is available on the web, through an API and as a Chrome extension. The API includes creator lookup, reports, discovery, Instagram market analysis and campaign management endpoints. The extension displays influencer metrics and supports saving creators, but works only with Instagram and YouTube; discovery and campaign management are unavailable in it. Free media plans and campaign management are offered, along with demos of other features. Pricing is on request, and a free trial is available without a stated duration.