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SPECIFICTION
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HypeAuditor vs Minter.io

HypeAuditor

hypeauditor.com

Minter.io

minter.io

Side by side

FigureHypeAuditorMinter.io
Price fromFree$9/mo
Free planYes—
Free trialYesYes
Open source——
WebYesYes
APIYesYes
Plans published17
Spec score · Social Analytics8.8 (#3)8.0 (#8)
AnalyticsInfluencer reports cover audience location and demographics, authenticity, reach, audience quality, and other performance metrics.The service offers audience and content insights, including follower growth, demographics and post performance.
HeadquartersThe company lists Indianapolis, USA as its headquarters and Limassol, Cyprus as an office.Lincoln, England, United Kingdom
IntegrationsThe Zapier integration can connect HypeAuditor with other apps for workflow automation, including examples with Slack, Google Sheets, Power BI, Looker Studio, Mailchimp, HubSpot, Excel, and Gmail.The site lists Slack reports, Power BI and Google Sheets data integration, and an MCP server for Claude, ChatGPT and other AI assistants.
ProductHypeAuditor describes itself as an all-in-one influencer marketing platform for brands and agencies.Minter.io provides social media analytics for Instagram, TikTok, X, Threads, Facebook and LinkedIn.
SecurityHypeAuditor says customer data is stored in the EEA, encrypted in transit and at rest with AES-256, and application access is logged and audited.The security page says user and analytics data is stored in Frankfurt, Germany, with access limited to staff on a need-to-know basis.
SupportThe company lists support at [email protected] and offers a guided product walkthrough with a sales manager.The contact page says the team usually replies within 10 minutes and provides email support at [email protected].
TrialThe My Network FAQ says users can start with a free trial, but does not state its duration.The free trial lasts 14 days, requires no credit card, and trial data becomes inaccessible until the user upgrades after expiry.

Plans

HypeAuditor

  • Free accessFree

HypeAuditor pricing →

Minter.io

  • Silver$9 a month
  • Gold$19 a month
  • Platinum$39 a month
  • Pro 5$180 a month
  • Agency 10$330 a month
  • Agency 25$499 a month
  • Agency 50$899 a month

Minter.io pricing →

In their own words

HypeAuditor

HypeAuditor is an influencer marketing platform for brands and agencies, combining creator discovery, campaign management, performance analytics and creator payments. Its discovery tool searches a database of more than 227.4 million creator accounts with filters. Creator reports cover audience demographics, authenticity, reach, audience quality and performance across Instagram, TikTok, Twitch, X and YouTube. My Network provides a creator CRM with contact details, campaign history, notes, conversations, custom fields and lists. Market analysis covers competitors, benchmarking, global research, trends and rankings; fraud detection and authenticity checks are also listed. The product is available on the web, through an API and as a Chrome extension. The API includes creator lookup, reports, discovery, Instagram market analysis and campaign management endpoints. The extension displays influencer metrics and supports saving creators, but works only with Instagram and YouTube; discovery and campaign management are unavailable in it. Free media plans and campaign management are offered, along with demos of other features. Pricing is on request, and a free trial is available without a stated duration.

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Minter.io

Minter.io has no write-up on Specifiction yet; its figures are above.

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