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SPECIFICTION
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HypeAuditor vs nowfluence

HypeAuditor

hypeauditor.com

nowfluence

nowfluence.co

Side by side

FigureHypeAuditornowfluence
Price fromFree$99/mo
Free planYesYes
Free trialYes—
Open source——
WebYesYes
APIYes—
Plans published14
Spec score · Influencer Marketing Platforms8.8 (#9)8.5 (#18)
Campaign managementCampaign tools include outreach, a built-in CRM, contracting, payment tracking, performance forecasting, and reporting.Campaign management supports Short-Term, Partnership, and Broadcast campaigns, contract parsing, real-time deliverable tracking, and automated reminders.
Creator discoveryIts discovery tools search Instagram, YouTube, TikTok, X, and Twitch creators using AI, keyword, lookalike, and flexible-filter searches.Its creator search filters a curated database by niche, platform, engagement, and location, and supports CSV exports.
Creator paymentsYesYes
Performance analyticsYesYes

Plans

HypeAuditor

  • Free accessFree

HypeAuditor pricing →

nowfluence

  • FreeFree
  • nowfluence AI$99 a month
  • nowfluence AI$99 a month
  • Expert OperationsPriced on request

nowfluence pricing →

In their own words

HypeAuditor

HypeAuditor is an influencer marketing platform for brands and agencies, combining creator discovery, campaign management, performance analytics and creator payments. Its discovery tool searches a database of more than 227.4 million creator accounts with filters. Creator reports cover audience demographics, authenticity, reach, audience quality and performance across Instagram, TikTok, Twitch, X and YouTube. My Network provides a creator CRM with contact details, campaign history, notes, conversations, custom fields and lists. Market analysis covers competitors, benchmarking, global research, trends and rankings; fraud detection and authenticity checks are also listed. The product is available on the web, through an API and as a Chrome extension. The API includes creator lookup, reports, discovery, Instagram market analysis and campaign management endpoints. The extension displays influencer metrics and supports saving creators, but works only with Instagram and YouTube; discovery and campaign management are unavailable in it. Free media plans and campaign management are offered, along with demos of other features. Pricing is on request, and a free trial is available without a stated duration.

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nowfluence

nowfluence has no write-up on Specifiction yet; its figures are above.

Visit nowfluence.co