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SPECIFICTION
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Imprint Engine vs SwagUp

Imprint Engine

imprintengine.com

SwagUp

swagup.com

Side by side

FigureImprint EngineSwagUp
Price fromFree$99/mo
Free planYesYes
Free trial—Yes
Open source——
WebYesYes
APIYes—
Plans published44
Spec score · Promotional Product Management Software7.5 (#3)7.4 (#4)
Spec score · Sales Gifting Software7.6 (#17)7.5 (#20)
Founded20122017
IntegrationsThe maker lists HRIS integrations, HubSpot, Salesforce, email providers, Zapier, and API access; SSO integrations include Okta, Microsoft Entra ID, Google Workspace, and OneLogin.Native HRIS integrations automate swag for onboarding, anniversaries, birthdays, and custom milestones, while Zapier connects SwagUp to 3,000+ apps.
SupportThe support page says its teams respond to shipping, customs, or delivery requests within 24–48 hours and links to an IEX Portal knowledge base.SwagUp offers a dedicated swag expert on its membership plans and invites customers to book a demo or contact support.

Plans

Imprint Engine

  • FreeFree
  • EnterprisePriced on request
  • ExpressPriced on request
  • ProPriced on request

Imprint Engine pricing →

SwagUp

  • BasicFree
  • Silver$99 a month
  • Gold$499 a month
  • Platinum$999 a month

SwagUp pricing →

In their own words

Imprint Engine

Imprint Engine’s IEX is a portal for managing branded merchandise and corporate gifts, bringing product selection, sending, storage, and shipping into one service. Teams can run Single Send, Bulk Send, One Link, or Direct Send campaigns. Inventory features include live counts, low-stock triggers, reporting, and routing across multiple warehouses; the company says it ships to more than 180 countries. Integrations listed include HRIS systems, HubSpot, Salesforce, email providers, Zapier, and API access, with SSO options for Okta, Microsoft Entra ID, Google Workspace, and OneLogin. The portal page lists GDPR, SSPA, SSO/SCIM, and PCI compliance, while ISO 27001 is marked as coming soon. IEX is presented for marketing, sales, people and HR, events, procurement, and operations teams. A free plan provides one portal seat and campaigns for one-time or fixed use; shipping and fulfillment are billed per shipment. Express, Pro, and Enterprise pricing is available on request.

Visit imprintengine.com

SwagUp

SwagUp is a web platform for creating branded merchandise and swag kits for employees, customers, and events. Its services include product sourcing, custom design, assembly, warehousing, and shipping. Recipients can use branded redeem pages to enter details and choose items, or receive items directly from inventory through auto-ship pages. SwagUp Shops are branded self-serve storefronts where recipients can pay by card, points, or shop credit. Native HRIS integrations automate swag for onboarding, anniversaries, birthdays, and custom milestones, while Zapier connects the service to 3,000+ apps. Automations can require manual approval, and users can limit which data fields are exchanged. Recipients do not need a SwagUp account to receive direct sends or use redeem links. The free Basic plan includes platform access, a dedicated swag expert, unlimited mockups, free assembly, 1x Rewards, and Redeem + Zapier. Silver costs $99 a month on an annual plan paid monthly; Gold costs $499 a month and Platinum $999 a month on the same billing basis. One native integration is included with membership; additional apps cost $150 per month or $1,500 per year.

Visit swagup.com