Improvely vs Motiv
| Improvely | Motiv | |
|---|---|---|
| Free plan | No | No |
| Free trial | Yes | Yes |
| Paid from | $29/mo | $179/mo |
| Open source | No | No |
| Platforms | api, Web | api, Web |
| Free plan | No | No |
| Paid from | 29 /mo | — |
| Multi-touch attribution | No | Yes |
| Attribution models | single_touch | custom |
| Offline data attribution | Yes | Yes |
| Revenue attribution | Yes | Yes |
| Data retention | limited | annual |
Both are listed in Best Marketing Attribution Software. On Specifiction, Improvely scores higher on our published basis.