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SPECIFICTION
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Independent Analytics vs Simple Analytics

Independent Analytics

independentwp.com

Simple Analytics

simpleanalytics.com

Side by side

FigureIndependent AnalyticsSimple Analytics
Price from$4.08/moFree
Free planYesYes
Free trial—Yes
Open source——
WebYesYes
macOS—Yes
iOS—Yes
APIYesYes
Self-hostedYes—
Plans published75
Spec score · Web analytics tools8.5 (#35)9.1 (#11)
Spec score · Website Analytics8.6 (#11)8.6 (#12)
API accessYesYes
Data retentionunlimitedlimited
Founded20222018
Free planYesYes
IntegrationsThe maker lists eCommerce integrations including WooCommerce, FluentCart, SureCart, Easy Digital Downloads, and Paid Memberships Pro.Listed integrations include WordPress, Webflow, Squarespace, Wix, Ghost, Cloudflare, Netlify, Google Tag Manager, Looker Studio, and Power BI.
PrivacyThe maker says Independent Analytics does not store personal data and does not use cookies; it hashes an IP address with a User Agent and salt to create a visitor ID.Simple Analytics says it uses no cookies or persistent identifiers, stores no IP addresses, and does not track or profile users across sites.
ProductIndependent Analytics is a WordPress analytics plugin that reports website traffic and visitor activity.Simple Analytics is privacy-first web analytics for website owners and marketing teams, showing pageviews, referrers, campaigns, and events without cookies or personal data.

Plans

Independent Analytics

  • Free VersionFree
  • PRO Standard$49 a year
  • PRO Hobbyist$79 a year
  • PRO Agency$199 a year
  • Pro Standard (annual)$49 a year
  • Pro Hobbyist (annual)$79 a year
  • Pro Agency (annual)$199 a year

Independent Analytics pricing →

Simple Analytics

  • FreeFree
  • Simple, privacy-friendly analyticsPrice not published
  • Simple, privacy-friendly analyticsPriced on request
  • EnterprisePriced on request
  • Self-serve£20 a month

Simple Analytics pricing →

In their own words

Independent Analytics

Independent Analytics has no write-up on Specifiction yet; its figures are above.

Visit independentwp.com

Simple Analytics

Simple Analytics gives website owners and marketing teams pageviews, referrers, campaign data, and events without cookies or personal data. It shows where visitors come from and how they browse, including when they reject consent. Teams can track clicks, form submissions, downloads, custom interactions, goals, and multi-step funnels. Weekly or monthly email reports, embeddable live visitor stats, CSV downloads, and APIs provide ways to share or retrieve results. The service says it stores no IP addresses, uses no persistent identifiers, and does not follow users across sites. Analytics data is hosted in the Netherlands, encrypted in transit and at rest, and not transferred outside the EU. Integrations include WordPress, Webflow, Squarespace, Wix, Ghost, Cloudflare, Netlify, Google Tag Manager, Looker Studio, and Power BI. The free plan is free and includes one user, five websites, and one month of history; data older than 30 days is deleted. Self-serve costs £20 a month. A 14-day trial requires no credit card; trial users can use advanced features without restrictions.

Visit simpleanalytics.com