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SPECIFICTION
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Instapage vs Paperform

Instapage

instapage.com

Paperform

paperform.co

Side by side

FigureInstapagePaperform
Price from$79/mo$29/mo
Free plan—Yes
Free trialYesYes
Open source——
WebYesYes
APIYesYes
Plans published57
Spec score · Lead Capture Software8.0 (#26)8.6 (#7)
Founded20122016
Free planNoYes
IntegrationsInstapage connects with more than 120 advertising, CRM, email, ecommerce, marketing automation, and sales applications.Paperform says it connects with over 2,000 popular apps and software through direct integrations, Zapier and Make.
Security complianceInstapage states that it supports GDPR compliance, SOC 2 compliance, SSL certification, SAML 2.0 SSO, Google sign-on, and global data centers.Paperform states that it is GDPR compliant and SOC 2 Type II compliant, with SSO and access management.

Plans

Instapage

  • Create$99 a month
  • Optimize$199 a month
  • Create$948 a year
  • Optimize$1,908 a year
  • ConvertPriced on request

Instapage pricing →

Paperform

  • FreeFree
  • Essentials$29 a month
  • Pro$49 a month
  • Business$124 a month
  • Pro$588 a year
  • Business$1,488 a year
  • EnterprisePriced on request

Paperform pricing →

In their own words

Instapage

Instapage has no write-up on Specifiction yet; its figures are above.

Visit instapage.com

Paperform

Paperform is an online platform for creating customizable forms and product pages without code. It combines forms with e-signatures, workflow automation, conditional logic, calculations, quizzes, file uploads, and payment collection. AI tools can create a styled form from a prompt, convert an uploaded PDF or image into a form, generate formulas, and analyze submission data. Forms can be published as standalone pages, embedded, or used with WordPress; respondents can view and submit them on mobile. Form creation and editing require a desktop or laptop, and Paperform has no app in the Google Play or Apple App Store. It connects with over 2,000 apps through direct integrations, Zapier, and Make. The Free plan includes 30 submissions per month, three signed documents per month, 5,000 automation credits per month, and 100 MB of storage; its branding cannot be removed. Paid plans start at $29 a month. The paid plans include a seven-day free trial without a credit card.

Visit paperform.co