Instapage vs Typeform
Instapage
instapage.com
Typeform
typeform.comSide by side
| Figure | Instapage | Typeform |
|---|---|---|
| Price from | $79/mo | $39/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 5 | 8 |
| Spec score · Lead Capture Software | 8.0 (#26) | 8.7 (#5) |
| Founded | 2012 | 2012 |
| Free plan | No | Yes |
| Integrations | Instapage connects with more than 120 advertising, CRM, email, ecommerce, marketing automation, and sales applications. | Typeform says it integrates with 300+ apps, including HubSpot, Salesforce, Mailchimp, Slack, Google Sheets, Stripe, Calendly, and Notion. |
| Security compliance | Instapage states that it supports GDPR compliance, SOC 2 compliance, SSL certification, SAML 2.0 SSO, Google sign-on, and global data centers. | The page states GDPR compliance, HIPAA compliance, SSO, 2FA, and US or EU data centers. |
Plans
Instapage
- Create$99 a month
- Optimize$199 a month
- Create$948 a year
- Optimize$1,908 a year
- ConvertPriced on request
Typeform
- FreeFree
- Basic$39 a month
- Plus$79 a month
- Business$129 a month
- Talent$169 a month
- FreeFree
- Growth Flow$379 a month
- EnterprisePriced on request
In their own words
Typeform
Typeform is a web-based form builder and automation platform for surveys, quizzes, applications, polls, landing pages, and other ways to collect responses. Its no-code editor offers templates, AI-generated questions, conditional logic, and publishing by link, embed, or QR code. Typeform AI can create and revise questions, organize branching rules, improve writing, and translate forms. Workflow tools can qualify and route leads, notify teams, send follow-ups, create tasks, and start onboarding or feedback sequences. Insights Hub uses AI to surface response trends, outliers, sentiment, and themes. Forms can be embedded on websites and in emails, and the platform lists more than 300 app integrations. The Free plan is free and includes unlimited forms with 10 responses per month. Basic is $39 a month, or 28 USD/mo with annual billing, and includes 100 responses monthly for one user. On mobile, users can create AI forms, edit desktop-created forms, and publish them, but cannot add logic, change question settings or layouts, or create question groups. Typeform lists GDPR, SOC 2 Type II, ISO certifications, HIPAA, and encryption among its security measures.