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SPECIFICTION
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JourneyTrack vs Semrush

JourneyTrack

journeytrack.io

Semrush

semrush.com

Side by side

FigureJourneyTrackSemrush
Price from$3/mo$10/mo
Free planYesYes
Free trialYes—
Open source——
WebYes—
API—Yes
Plans published413
Spec score · Customer Journey Analytics Software7.7 (#14)8.4 (#6)
IntegrationsThe integrations page lists connections including Qualtrics, Medallia, Forsta, Google Analytics 4, Jira, Azure DevOps, Asana, and Snowflake; some integrations are marked coming soon.Report plans integrate with Google Analytics, Google Search Console, and third-party services.

Plans

JourneyTrack

  • Free BasicFree
  • Journey Mapping$3 a month
  • Journey Management$5 a month
  • Decision Intelligence for Customer JourneysPriced on request

JourneyTrack pricing →

Semrush

  • FreeFree
  • FreeFree
  • SEO$117.33 a month
  • StarterPrice not published
  • Pro+Price not published
  • AdvancedPrice not published
  • Base Report$10 a month
  • Pro Report$20 a month
  • Additional Users$45 a month
  • Lead Generation$90 a month

Semrush pricing →

In their own words

JourneyTrack

JourneyTrack is a governed intelligence platform for enterprise teams that need to choose which customer journey moments to address, prioritize work and assess whether changes meet expected outcomes. It combines journey evidence, governance, prioritization, execution workflow, measurement and downstream activation in a decision pipeline. Governance includes role-based permissions, journey ownership and decision rights, evidence trails, auditability, shared standards and action plans. AI tools include Journey AI, persona and workshop tools, insights, recommendations, storytelling, label assistance and the Journi conversational agent. Teams can use step-level metrics and journey health scores; automatic metric updates are described through Medallia, Qualtrics or Forsta. Listed integrations include Qualtrics, Medallia, Forsta, Google Analytics 4, Jira, Azure DevOps, Asana and Snowflake, with some marked coming soon. Customer data is not used to train the AI models, and AI features are optional. The web platform offers a 30-day Free Basic plan with three journeys, one workspace, three editors and unlimited viewers. Journey Mapping costs $3 a month billed annually; Journey Management costs $5 a month billed annually. Decision Intelligence pricing is custom.

Visit journeytrack.io

Semrush

Semrush has no write-up on Specifiction yet; its figures are above.

Visit semrush.com