Kezzler Platform vs SEA Vision Track & Trace

Kezzler Platform connects product data to support supply-chain visibility, consumer engagement and compliance. It tracks products through manufacturing, distribution, use, service, recycling and end-of-life. Serialized digital identities support item-level authentication and help protect against counterfeiting, diversion and shrinkage. The platform supports use cases including Digital Product Passports, FSMA 204 batch traceability and EU battery requirements. Secure APIs connect it with ERP, WMS, MES and partner systems. Kezzler describes its traceability repository and APIs as standards-based, and says DataExchange is built on GS1 standards. Enterprise security options include a dedicated instance with guaranteed data residency; Kezzler says it maintains active ISO/IEC 27001:2022 and ISO/IEC 9001:2015 certifications. An API Monitor supports request review and integration troubleshooting. Scanbuy QR Engagement delivers personalized content and engagement analytics, while Smart Packaging supports product information, sustainability disclosures and brand content. Kezzler highlights food and beverage, consumer packaged goods, apparel and textiles, and machinery, equipment and batteries. Founded in Oslo in 2001, Kezzler acquired Scanbuy’s QR code business in 2025. Pricing is on request.

SEA Vision Track & Trace covers pharmaceutical serialization and aggregation from production-line systems through enterprise software, with notifications to regulatory authorities. SEA Vision presents the complete solution for pharmaceutical marketing authorization holders, contract manufacturers, and equipment makers. Yudge is the Level 4 software: it can generate or import serial numbers, manage their submission after line commissioning or decommissioning, and connect with agencies such as EMVO and Markirovka for verification and data or event posting. Yutrace, at Level 3, exchanges serialization information between enterprise systems and packaging-line vision systems. Its modules can transfer information from databases, ERP, MES, and other IT systems. Tracker checks serialized codes during operation and supports aggregation from cartons to cases and cases to pallets. Yutrace also supports warehouse reworking and shipment operations, with reports for serial and shipment events. Yudge can run in the cloud or on premises and provides a web interface accessible from smartphones, notebooks, desktop PCs, and smart monitors. It records security-related activity in an audit trail and regulates access under FDA 21 CFR Part 11 and Annex 11. Pricing is on request.