Lately vs Ocoya
Lately
lately.aiOcoya
ocoya.comSide by side
| Figure | Lately | Ocoya |
|---|---|---|
| Price from | $19/mo | $29/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| Linux | — | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | — | Yes |
| Plans published | 3 | 7 |
| Spec score · AI Social Media Post Generators | 8.1 (#10) | 8.8 (#3) |
| Spec score · AI Marketing Tools | 8.2 (#10) | 8.9 (#3) |
| Spec score · Content Automation | 8.0 (#8) | 8.8 (#5) |
| Spec score · AI Social Media Caption Generators | 8.1 (#23) | 8.9 (#6) |
| Integrations | The pricing page says generated content can be sent to Hootsuite, Sprinklr, or HubSpot for publishing, with this connection available as an add-on for Growth and included in Enterprise. | Listed connections include Facebook, Instagram, X, LinkedIn, Pinterest, Bluesky, Threads, YouTube Shorts, Google Business, TikTok, Telegram, Slack, Discord, Mastodon, Dribbble, Kick, Twitch, Whop, DEV.to, WordPress, Tumblr, WooCommerce and custom endpoints. |
| Product | Lately describes itself as an AI content repurposing engine and social media management, employee advocacy, and sales enablement platform. | Ocoya describes itself as an AI-powered social media management platform for content creation and engagement. |
| Support | The pricing comparison lists chat-only support with a 48-hour response for Growth and a 24-hour response for Enterprise. | Ocoya offers live chat, email support and a help center through its in-app Support options. |
Plans
Ocoya
- Starter$29 a month
- Starter$29 a month
- Team$79 a month
- Team$79 a month
- Agency$199 a month
- Agency$199 a month
- CustomPriced on request
In their own words
Ocoya
Ocoya is an AI-powered social media management platform for creating content and handling engagement. Prompts can generate on-brand captions, images, carousels, short videos, and hashtags; captions can be translated into any of 37 languages from the composer. A shared calendar supports scheduling and publishing across connected networks, including Facebook, Instagram, X, LinkedIn, Pinterest, TikTok, YouTube Shorts, Google Business, Slack, Discord, WordPress, and WooCommerce. Ocoya provides a REST API with a published OpenAPI specification, API-key authentication, and AI post and campaign generation. Its MCP integration lets compatible assistants such as Claude and ChatGPT call authenticated tools, with access scoped by brand and revocable in settings. Ocoya runs in a browser and can be installed as a web app on iPhone and iPad, Android, macOS, Windows, and Linux; the installed app is the same service, not an app-store download. There is no free plan, but a 7-day trial is available. Starter costs $29 a month, billed monthly, for one user, five social profiles, and 300 monthly credits.