Later vs Post Planner
Later
later.comPost Planner
postplanner.comSide by side
| Figure | Later | Post Planner |
|---|---|---|
| Price from | $18.75/mo | Free |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| Plans published | 7 | 7 |
| Spec score · Social Media Management Tools | 9.0 (#12) | 8.2 (#41) |
| Spec score · Social Media Scheduling Software | 8.8 (#10) | 8.2 (#20) |
| Free plan | Yes | Yes |
| Integrations | Listed product integration partners include Google, Dropbox, Adobe, Mailchimp, Canva, Bazaarvoice, Yotpo, PowerReviews, and Everflow. | Content sources include public Facebook pages, Twitter accounts, Reddit subreddits, RSS feeds, Google, YouTube, Giphy, Unsplash, Pixabay and Pexels. |
| Social accounts | 8 | 3 |
| Paid from | 18.75 | 9 |
| Supported networks | Later supports Instagram, Facebook, TikTok, Threads, YouTube, Pinterest, LinkedIn, and Snapchat. | Facebook,Instagram,Threads,Google Business,LinkedIn,Pinterest,TikTok,X/Twitter,YouTube,Bluesky |
Plans
Later
- FreeFree
- Starter$18.75 a month
- Growth$37.50 a month
- Scale$82.50 a month
- Starter$225 a year
- Growth$450 a year
- Scale$990 a year
Post Planner
- FreeFree
- StarterPrice not published
- GrowthPrice not published
- BusinessPrice not published
- Agency$179 a month
- Agency + 50$329 a month
- Agency + 3 * 50$629 a month
In their own words
Later
Later is a social media management tool for planning content, publishing across channels, managing engagement, and analyzing performance. Its Visual Planner places media and text-only posts on a visual calendar that users can arrange with drag-and-drop. A customizable Link in Bio page can direct followers to products, videos, blogs, and brands. Later supports Instagram, Facebook, Threads, Pinterest, TikTok, LinkedIn, YouTube, and Snapchat. Automatic publishing is available for Instagram business or creator profiles, TikTok, Facebook, Threads, Pinterest, and LinkedIn. Analytics are basic, and the listed feature set does not include a social inbox or approval workflow. Later is available on web, iOS, and Android; the mobile app requires iOS 15 or newer or Android 6.0 or newer. The Starter plan costs $18.75 a month when billed yearly, with 8 profiles, 1 user, and 30 posts per profile each month. A 14-day trial is listed, while the pricing facts state there is no free plan.
Post Planner
Post Planner is a social media application for scheduling, organizing, and creating posts for businesses and individuals. It schedules content across Facebook, Instagram, Google, TikTok, LinkedIn, Pinterest, Twitter, YouTube, Threads, and Bluesky; scheduled posts publish to connected networks without mobile approval. Users can draw on a range of content sources, upload batches of images or posts, and rotate content by category or recycle selected strong performers. Analytics sort post history by likes, comments, shares, or clicks, with top-performing posts available to queue again. Optional AI tools assist with captions and content generation and can generate images. Post Planner has a free plan for one social account and one user, with limits on scheduled and daily posts. Paid plans are listed from $9/mo when billed annually, and a 7-day trial is noted. The service runs on web, iOS, and Android, and all listed plans include email and in-app chat support. The company says it is built for small businesses and solopreneurs, with Agency plans for larger teams.