Later vs SocialPilot
Later
later.comSocialPilot
socialpilot.coSide by side
| Figure | Later | SocialPilot |
|---|---|---|
| Price from | $18.75/mo | $25/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | — | Yes |
| Plans published | 7 | 8 |
| Spec score · Social Media Management Tools | 9.0 (#12) | 9.3 (#4) |
| Spec score · AI Social Media Management Software | 8.9 (#7) | 8.6 (#15) |
| Spec score · Social Media Management - Midmarket Software | 8.8 (#7) | 8.6 (#12) |
| Spec score · Social Media Scheduling Software | 8.8 (#10) | 8.6 (#15) |
| Spec score · Social Tools | 8.8 (#8) | 8.6 (#12) |
| Spec score · Social Scheduling | 8.9 (#8) | 8.6 (#13) |
| Spec score · Social Media Marketing | 8.7 (#10) | 8.6 (#12) |
| Spec score · Social media schedulers | 8.9 (#8) | 9.0 (#5) |
| Approval workflow | No | Yes |
| Free plan | Yes | No |
| Mobile apps | Later offers mobile apps through the Apple App Store and Google Play Store. | SocialPilot provides iOS and Android apps for scheduling, social management, and review management. |
| Scheduled posts | 30 | 500 |
| Social accounts | 8 | 5 |
| Social inbox | No | The unified inbox is intended for monitoring and replying to comments and messages. |
| Supported networks | Later supports Instagram, Facebook, TikTok, Threads, YouTube, Pinterest, LinkedIn, and Snapchat. | Facebook,Instagram,TikTok,X (Twitter),LinkedIn,Threads,YouTube,Pinterest,Google Business,Bluesky |
| Team users | 1 | 1 |
Plans
Later
- FreeFree
- Starter$18.75 a month
- Growth$37.50 a month
- Scale$82.50 a month
- Starter$225 a year
- Growth$450 a year
- Scale$990 a year
SocialPilot
- Standard$40 a month
- Premium$100 a month
- Ultimate$200 a month
- Essentials$25 a month
- Standard$42 a month
- Premium$85 a month
- Ultimate$170 a month
- EnterprisePriced on request
In their own words
Later
Later is a social media management tool for planning content, publishing across channels, managing engagement, and analyzing performance. Its Visual Planner places media and text-only posts on a visual calendar that users can arrange with drag-and-drop. A customizable Link in Bio page can direct followers to products, videos, blogs, and brands. Later supports Instagram, Facebook, Threads, Pinterest, TikTok, LinkedIn, YouTube, and Snapchat. Automatic publishing is available for Instagram business or creator profiles, TikTok, Facebook, Threads, Pinterest, and LinkedIn. Analytics are basic, and the listed feature set does not include a social inbox or approval workflow. Later is available on web, iOS, and Android; the mobile app requires iOS 15 or newer or Android 6.0 or newer. The Starter plan costs $18.75 a month when billed yearly, with 8 profiles, 1 user, and 30 posts per profile each month. A 14-day trial is listed, while the pricing facts state there is no free plan.
SocialPilot
SocialPilot has no write-up on Specifiction yet; its figures are above.