Lead Onion vs PlainIntent

Lead Onion is a web-based GTM intelligence platform for finding companies and sales prospects through buyer-intent data. It provides access to 209 million verified leads and companies, and brings intent information from more than 20 premium sources into one view. The company says it tracks buyer-intent signals across 24 sources in real time and links every in-market account to decision-makers with 99% verification. Prospect Search offers direct dials, validated emails, and more than 30 firmographic and engagement filters. Website Identification shows which companies and people visit a website and what they are researching. Leadflows can route verified contacts to cadences, workflows, or pipelines. Listed integrations include Salesforce, HubSpot, Microsoft Dynamics, LinkedIn Ads, Slack, and Zapier; Zapier can connect it to thousands of apps without code. The paid service starts at $500/mo, has no free plan, and offers a 7-day Intent Search trial with 50 free IQLs and no credit card required. It runs on the web.

PlainIntent is a web-based B2B intent data platform that finds search signals matching selected keywords and locations, then classifies them by intent stage. It can turn anonymous company-level signals into decision-maker contacts with emails and LinkedIn profiles; PlainIntent says it uses People Data Labs for this identity resolution. The platform generates personalized email and LinkedIn messages based on buyer intent. Users can organize outreach into campaigns, follow performance, and manage status across a pipeline. Captured search signals are stored with vector embeddings. Each API action uses one credit, deducted per request, and usage is monitored in real time from the dashboard. The Free plan includes 50 credits and does not require a credit card. Launch costs $199 per month and includes 500 credits per month; Pro costs $499 per month and includes 2,000 credits per month. PlainIntent describes Launch as intended for growing teams and Pro for high-volume sales operations.