LeadSquared vs Swan
LeadSquared
leadsquared.comSwan
getswan.comSide by side
| Figure | LeadSquared | Swan |
|---|---|---|
| Price from | — | $80/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 8 | 4 |
| Spec score · Lead Management Software | 8.3 (#6) | 7.3 (#28) |
| Founded | 2013 | The About page opened does not state a founding year. |
| Headquarters | Bengaluru, Karnataka, India | Swan lists its headquarters as Tel Aviv. |
| Integrations | The integrations directory lists 162 apps and includes categories such as analytics, CRM, email, messaging, payments, and verification. | The homepage lists 57 integrations and names tools including HubSpot, Salesforce, Apollo, Slack, Gmail, LinkedIn, and Gong. |
| Product | LeadSquared describes itself as an AI CRM for sales, service, marketing, and field teams. | Swan describes itself as an AI GTM Engineer for B2B revenue teams and an AI go-to-market platform. |
| Support | The pricing page lists business process mapping, migration, onboarding, help documentation, training, and phone and email support. | Solo and Starter include AI support via Slack and the dashboard; Growth includes human and AI support by email and in-app; Scale includes premium Slack, email, and in-app support. |
Plans
LeadSquared
- Sales ProPriced on request
- Sales SuperPriced on request
- Marketing ProPriced on request
- Marketing SuperPriced on request
- Marketing Pro$1,200 a year
- Marketing Super$2,000 a year
- Sales Pro₹2,500 a year
- Sales Super₹5,000 a year
In their own words
LeadSquared
LeadSquared describes itself as an AI CRM for sales, service, marketing, and field teams. Its lead management tools include scoring, distribution, bulk import, opportunity management, and activity tracking. The pricing page lists dynamic forms, process design, and workflow automation; Sales Super includes unlimited workflow automation. Marketing plans include segmentation, social media connectors, website event tracking, dynamic landing pages, and email tools. The integrations directory lists 162 apps across categories such as analytics, CRM, email, messaging, payments, and verification. LeadSquared supports Android, iOS, web, and API access, along with a mobile app and email sync. Its listed sales plans are Sales Pro and Sales Super, and marketing plans are Marketing Pro and Marketing Super; plan details include limits for storage, email, chatbot sessions, reports, permissions, and webhooks. LeadSquared offers a 15-day trial but no free plan. The maker says it is ISO 27001:2022 certified by the British Standards Institution and that data at rest uses AES-256 encryption. It was founded in 2013 and is headquartered in Bengaluru, Karnataka, India.