Lens Studio vs TotalAR
Lens Studio
ar.snap.comTotalAR
totalar.comSide by side
| Figure | Lens Studio | TotalAR |
|---|---|---|
| Price from | Free | $90/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | — | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | — | Yes |
| Android | — | Yes |
| API | — | Yes |
| Plans published | 1 | 3 |
| Spec score · Augmented Reality Software | 7.8 (#10) | 8.0 (#7) |
| Purpose | Lens Studio is a desktop application for artists and developers to build augmented reality experiences. | TotalAR is a platform for organizations to publish content in augmented reality and connect print materials with digital content. |
Plans
In their own words
Lens Studio
Lens Studio is a free desktop application for artists and developers building augmented-reality experiences on Windows 11 (64 bit) or macOS 12.0 and later. It includes a visual editor with face, image and world tracking, plus plugins, JavaScript, TypeScript and package management. The GenAI Suite can produce custom machine-learning models and 2D or 3D assets from text or image prompts without coding, while an AI Assistant answers development questions using Snap’s learning materials. Shared Spectacles projects can use Connected Lenses, Sync Framework and multiple preview windows. The Connected Framework SDK adds matchmaking, shared sessions, state synchronization, networked prefab spawning and multiplayer testing in Preview. Finished Lenses can go to Snapchat and Spectacles, or to web and mobile apps through Camera Kit. Minimum hardware includes 8 GB RAM, listed processors, specified graphics hardware and a 1280×768 display. Spectacles (2024) developers are directed to version 5.15.4. Version 5.24 Leaderboard projects and templates require Snapchat Mobile 14.23.
TotalAR
TotalAR helps organizations connect printed materials to augmented-reality content. Users scan a printed image or TAR code in the app to open associated videos, website URLs, contact details, 2D or 3D animation, or feedback and survey forms. Experiences can use image or marker tracking, TAR code scanning, or location-based AR. The platform reports how many customers viewed or interacted with campaign content and accepts YouTube video links. Its AR Bot can be integrated into an existing mobile app through an API, with technical support from TotalAR's team. The app supports iOS and Android phones and tablets and requires an internet connection over Wi-Fi or mobile data. The consumer app is a free download, though brands may charge for content. Basic Free costs nothing and allows five TAR codes and 100 scans per month. Pro is $90 a month, billed annually; Enterprise is $250 a month, billed annually. TotalAR does not accept duplicate target images.