Linkwake vs Monitor Backlinks

Linkwake tracks changes in referring domains across agency client portfolios. It compares Common Crawl releases to show domains gained, lost or retained, and identifies domains linking to competitors but not to a tracked site as possible outreach gaps. Users can organize domains into portfolios, follow movement on dashboards, and receive scheduled weekly or monthly CSVs or shareable client report links. Its source is Common Crawl’s web graph, which Linkwake says covers more than 100 million domains; data changes when releases arrive, roughly every 2–3 months. The focus is domain-level links, not keywords, page-level links or anchor text. The free plan costs nothing and includes five tracked domains, release-change comparisons, email digests and manual reports. Paid plans start at $24/mo. Starter lists 100 domains and three releases of history; higher plans offer more tracked domains, longer history, reports and API access. Common Crawl is not a complete web index, so missing relationships should be checked before outreach.

Monitor Backlinks tracks changes in backlink profiles over time. Its dashboard keeps a complete change history and groups updates by backlink or referring domain. Regular email updates report profile changes, while lost-link notifications highlight links that have disappeared. The listed reporting includes historical backlink data, new and lost links, anchor text, and competitor comparison. SEOptimer’s wider backlink tools provide research by URL and site backlink lookups, plus a free checker described as a version of its Premium Backlink Research Tool. The service is available through the web and an API that SEOptimer describes as supporting custom solutions with more than 100 data points. White Label costs $29.25 a year, billed annually at $351, and monitors 3 sites. White Label & Embedding costs $44.25 a year, billed annually at $531, and monitors 10 sites. A 14-day trial is available.