Lob Address Verification vs thanks.io
Lob Address Verification
lob.comthanks.io
thanks.ioSide by side
| Figure | Lob Address Verification | thanks.io |
|---|---|---|
| Price from | $260/mo | $49/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 4 |
| Spec score · Direct Mail Automation Software | 8.1 (#6) | 7.8 (#12) |
| Integrations | Lob lists AV Elements, Shopify Address Cleanser, Airtable Address Cleanser, and Zapier among its Address Verification integrations. | The maker lists native HubSpot, monday.com, Canva, an n8n community node, and email trigger integrations, plus Zapier, Make, n8n, Pipedream, Integrately, and Pabbly. |
| Support | The pricing page lists standard support for Developer, Startup, and Growth, while Enterprise includes account management and integration assistance. | The maker offers help-center guides and support for pricing, setup, troubleshooting, and integrations, and advertises priority support on the Business plan. |
Plans
Lob Address Verification
- DeveloperFree
- Startup$260 a month
- Growth$550 a month
- EnterprisePriced on request
thanks.io
- Pay as you goFree
- Business$49 a month
- Professional$199 a month
- EnterprisePriced on request
In their own words
Lob Address Verification
Lob Address Verification checks address data to help determine whether addresses can be delivered. Its APIs validate one address or a batch, and Lob says it can also check and standardize addresses while customers enter them on a website. Results can add delivery and geographic details, including ZIP+4, carrier route, address type, latitude and longitude, plus a confidence score based on its mail delivery data. The product page lists delivery data for more than 240 global territories and USPS CASS certification. Integrations include AV Elements, Shopify Address Cleanser, Airtable Address Cleanser and Zapier; the interactive demo provides examples in cURL, TypeScript, Node, Ruby, Python, PHP, Java, Elixir and C#. Lob says it encrypts data in transit with TLS 1.2+ and at rest with AES-256, and provides automatic redaction and data retention policies. Developer has no subscription fee; listed paid pricing starts at $20/mo (annual). A 30-day Enterprise trial is available for high-volume senders; print and postage are billed separately at discounted Enterprise rates.
thanks.io
thanks.io automates direct mail campaigns for postcards, letters, notecards, gift cards and MagnaCards. Sending is available through its dashboard, REST API, MCP server or integrations. Supported formats include postcards in 4x6, 6x9 and 6x11 sizes, windowed or windowless letters, folded 5x4 notecards, branded gift cards and 6x9 MagnaCards. Campaigns can run as drips, birthday or anniversary sends, holidays, recurring mail, Neighbor Blast radius mailings or paced evenFLOW sends. Recipients can have unique QR codes with scan analytics, available on every plan. A digital handwriting engine uses fonts, AI Fonts and optional Realism Mode; it does not use real pens or human handwriters. ThanksAI Studio can generate campaign designs from plain-English prompts, alongside per-recipient AI copy and dynamic images. Developer tools include REST API v2, webhooks, OAuth2, personal access tokens and MCP servers. Pay as you go is $0/month and includes full API access; Business is $49/month, Professional is $199/month, and Enterprise pricing is custom. Gift card sends require Business, Professional or Enterprise, and postage-included per-piece charges may apply in addition to subscriptions.