LocalGecko vs Surfa
LocalGecko
localgecko.appSurfa
surfa.coSide by side
| Figure | LocalGecko | Surfa |
|---|---|---|
| Price from | €49/mo | $29/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Plans published | 4 | 6 |
| Spec score · Local SEO Software | 8.8 (#8) | 8.0 (#45) |
| Competitor tracking | Yes | Yes |
| Free plan | Yes | No |
| Google profile tools | Yes | Yes |
| Local rank tracking | Yes | Yes |
| Included locations | 1 | 1 |
| Product | LocalGecko is an all-in-one local SEO management platform for businesses and agencies. | Surfa is a Google Business Profile management platform for local SEO consultants, freelancers, and small agencies. |
| Rank Tracking | Local ranking tracking uses geo-grid visualization to show local pack positions. | It tracks each client's GBP ranking position against specific locations and search volume, including ranking changes and drops. |
| Review Management | The platform provides a unified review inbox, AI response drafting, and sentiment monitoring. | It consolidates client reviews in one dashboard and drafts AI replies in the client's brand voice for review, editing, and publishing. |
| Security | LocalGecko says it protects data with encryption in transit and at rest, access controls, and regular security assessments. | Surfa says it uses appropriate security measures and notes that it cannot guarantee absolute security for internet transmission or electronic storage. |
Plans
Surfa
- Starter$29 a month
- Growth$99 a month
- Pro$249 a month
- Starter$29 a month
- Growth$99 a month
- Pro$249 a month
In their own words
LocalGecko
LocalGecko is a local SEO management platform for businesses and agencies, bringing citation, review, ranking, and Google Business Profile tools together. It offers a unified review inbox, AI response drafting, sentiment monitoring, profile audits, posts, photos, and local pack optimization. Rank tracking uses geo-grid views to show local pack positions, while competitor comparisons help identify local market gaps. Citation management covers more than 50 directories, including Google, Yelp, Facebook, Apple Maps, Bing, and BBB. Business and Agency plans include AI-generated location pages with local schema markup. A free local SEO audit checks NAP consistency, profile completeness, reviews, and rankings; it takes two minutes and requires no credit card. Paid plans include a 14-day trial without a card. Pro costs €49 per month for one location, Business €99 per month for up to five, and Agency €249 per month for up to 25. Annual billing saves 20% compared with monthly, with pricing available by contacting the company.