Lolly vs Meltwater Social Listening
Lolly
lolly.com
Meltwater Social Listening
meltwater.comSide by side
| Figure | Lolly | Meltwater Social Listening |
|---|---|---|
| Price from | $558.33/mo | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 3 | 4 |
| Spec score · Social Media Listening Software | 7.5 (#54) | 8.4 (#11) |
| AI assistant | Ana offers natural-language search, automated reports and dashboard summaries, AI-assisted influencer and affiliate outreach, and real-time alerts. | Mira Companion turns conversation data into meaningful insight within the listening workflow. |
| API limits | The Quick API returns live profile lookups in about 5–12 seconds, while a full Report API response is listed as taking up to 70 seconds. | API Foundations is included in most packages; higher data volumes, higher call limits, data streams and Bring Your Own Content require additional API tiers. |
| Integrations | The site names ChatGPT, Perplexity, and AI Overviews as monitored answer engines and lists creator coverage on Instagram, TikTok, and YouTube. | Meltwater lists Power BI, Domo, Looker, Salesforce, Slack, Microsoft Teams and AI assistants such as Claude and ChatGPT among its integrations and connections. |
| News monitoring | Yes | Yes |
| Pricing model | Lolly says pricing varies by product: intelligence is typically seat- or report-based, influencer and affiliate marketing is based on conversations tracked or affiliate revenue managed, Partner Ads on ad spend managed, and the API on usage. | Pricing is tailored to goals, selected modules, program scale, users, integrations, support, and contract terms. |
| Sentiment analysis | Yes | It provides brand-level sentiment enrichment and sentiment shift analysis. |
| Social network coverage | Instagram,TikTok,YouTube,X,Facebook,LinkedIn,Reddit | X,Meta (Facebook and Instagram),YouTube,TikTok,LinkedIn,Reddit,Pinterest,Snapchat,Twitch,Discord,Threads,Bluesky,WeChat,Weibo,RED (Xiaohongshu),Douyin,Toutiao,QQ,Bilibili,Youku,Naver,Kakao Talk,LINE |
| Web monitoring | Yes | Yes |
Plans
Meltwater Social Listening
- StarterPriced on request
- ProPriced on request
- EnterprisePriced on request
- AgencyPriced on request
In their own words
Meltwater Social Listening
Meltwater Social Listening, also known as Explore, brings social, news, forum, and Reddit conversations into a workflow for monitoring brand perception, competitors, and potential risks. Coverage can include X, Meta services Facebook and Instagram, YouTube, TikTok, LinkedIn, Reddit, Pinterest, Snapchat, Twitch, Discord, Threads, Bluesky, WeChat, Weibo, RED, Douyin, Toutiao, QQ, Bilibili, Youku, Naver, Kakao Talk, and LINE; availability depends on package and region. Teams can examine historical volume, sentiment, and engagement, compare competitor share of voice, and analyze narratives. Alerts can flag spikes, sentiment shifts, or thresholds and reach teams through Slack, Microsoft Teams, email, push alerts, or SMS. The product describes conversation forecasting 48 hours ahead, shareable dashboards, and report exports. Mira Companion works within the listening workflow to turn conversation data into insight. Sentiment is a directional signal, with accuracy depending on source, language, and context. Pricing is on request, and no free plan or trial is listed. Most partnerships have a 12-month minimum annual agreement; complex setups may include a one-time onboarding charge.