Lukky vs Strutta

Lukky draws giveaway winners from Instagram or Facebook post comments and creates a draw video sized for a story or post. Organizers can set a closing date, choose the number of winners, require a minimum number of mentions in comments and limit entries to one per person. Excluded-account filtering is also listed. Draw videos use templates in the organizer’s colors, and every draw is described as ending with a timestamped, publicly readable certificate. Lukky is available on Android and iOS. Its free plan allows one draw each week and one winner per draw, with unlimited entries. Pro costs €9.99 per month, or €39.99 a year (€3.33/month), and supports up to five social media accounts and 100 winners per draw. Pro also adds scheduled draws, advanced rules, customizable animations, winner messaging and simultaneous draws on Instagram and Facebook. Lukky says it uses official Meta login methods and APIs, does not store passwords and does not access more than users allow. Free includes standard support; Pro includes dedicated chat support.

Strutta is a social promotions platform for building and managing contests, sweepstakes and other campaigns that aim to generate leads and engagement. Campaign formats include photo, video, audio and text contests, quizzes, polls, coupons, landing pages and signup forms. They can run on the web, Instagram, Facebook or in an iFrame. Contest tools include moderation, judging interfaces, voter-data export and support for multiple media types; sweepstakes can use random draws, instant wins, code validation or refer-a-friend incentives. Teams can customize promotions with CSS or drag-and-drop tools, then use social sharing, promotion tracking and Google Analytics. A documented developer API uses JSON or XML for experiences such as contests, UGC galleries and voting. Standard costs $240 a month billed annually, and Pro costs $400 a month billed annually. A 7-day trial is available, but there is no free plan. Enterprise pricing is by quote and requires a setup fee and 12-month commitment.