MagicDemo vs Walnut
MagicDemo
magicdemo.ioWalnut
walnut.ioSide by side
| Figure | MagicDemo | Walnut |
|---|---|---|
| Price from | $39/mo | $575/mo |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 3 |
| Spec score · Demo Software | 8.0 (#6) | 7.1 (#17) |
| Spec score · Interactive Product Demo Software | 8.0 (#16) | 7.1 (#37) |
| Spec score · Product Demo Automation | 8.0 (#10) | 7.1 (#22) |
| Analytics | Analytics track views, engagement, drop-off points, and conversion rates in real time. | Walnut tracks demo performance and viewer engagement, and InsightsAI answers questions about demo analytics conversationally. |
| Integrations | Listed integrations include Salesforce, HubSpot, Pipedrive, Marketo, Pardot, ActiveCampaign, Google Analytics, Segment, Mixpanel, Slack, Microsoft Teams, Intercom, Loom, Vimeo, YouTube, Zapier, webhooks, and REST API. | The pricing page lists Salesforce, HubSpot, Marketo, Pardot, Zapier, and webhooks, with a Data API available for demo engagement data. |
| Personalization | Demos can use interactive elements, tooltips, hotspots, and variables to personalize experiences for prospects. | Prospect personalization can tailor demos with a prospect’s name, logo, and relevant content. |
| Product | MagicDemo lets teams create interactive product demos without coding, track engagement, capture leads, and share demos by link or embed. | Walnut is a cloud-based platform for creating interactive sales demos and buyer experiences. |
| Security | MagicDemo states that it is SOC 2 Type II compliant and uses TLS 1.2+ and AES-256 encryption for data at rest and in transit. | Walnut says it has SOC 2 compliance and offers SSO; its pricing page lists SSO and SCIM as an add-on for some plans. |
| Support | The Free plan includes community support, the Pro plan includes priority support, and Enterprise includes a dedicated customer success manager plus training and onboarding. | The pricing comparison lists first-response SLAs of 48 hours, 24 hours, and 3 hours across the three plans, with support hours varying by plan. |
Plans
In their own words
MagicDemo
MagicDemo is a web-based tool for creating and sharing interactive product demos without coding. Teams can assemble demos with a drag-and-drop editor using videos, screenshots, or GIFs, then share by link or embed them in a site. Exports include video, HTML, and PDF. Interactive elements, tooltips, hotspots, and variables let teams tailor demos to prospects, while analytics report views, engagement, drop-off points, and conversion rates in real time. Lead capture is available. Listed integrations include Salesforce, HubSpot, Pipedrive, Marketo, Google Analytics, Slack, Intercom, Zapier, webhooks, and REST API, among others; embed frameworks include Vanilla JS, React, Vue, and Angular. A free plan covers one user and up to five demos, with basic analytics and MagicDemo branding. Pro is $39 a month for one user; Growth is $49 per user/month. Paid plans have a 14-day free trial, and annual billing receives a 15% discount. MagicDemo lists SOC 2 Type II, GDPR, and ISO 27001, and describes TLS 1.2+ and AES-256 encryption.