Maileroo vs Twilio SendGrid
Maileroo
maileroo.com
Twilio SendGrid
twilio.comSide by side
| Figure | Maileroo | Twilio SendGrid |
|---|---|---|
| Price from | $10/mo | $19.95/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | — |
| API | Yes | Yes |
| Plans published | 8 | 5 |
| Spec score · Email APIs | 8.3 (#9) | 8.2 (#13) |
| Spec score · Transactional Email Software | 8.3 (#15) | 8.2 (#19) |
| Spec score · Transactional email services | 8.4 (#17) | 9.1 (#2) |
| Analytics | Maileroo provides click and open tracking, delivery event reporting, email lifecycle tracking, searchable activity, data exports, and real-time analytics. | The Email Activity API, Event Webhook, and Activity dashboard can track deliveries, opens, clicks, bounces, unsubscribes, and spam reports. |
| Dedicated IP option | Yes | Yes |
| Founded | 2024 | 2008 |
| Free plan | Yes | No |
| Headquarters | Melbourne, Australia | San Francisco, CA |
| Support | Maileroo offers live chat and email support from a team based in Australia, available from 9 AM to 9 PM Melbourne time. | Twilio offers professional services from email experts to help configure email, troubleshoot issues, and improve deliverability and open rates. |
Plans
Maileroo
- Free PlanFree
- FreeFree
- Basic$10 a month
- Starter$15 a month
- Premium$30 a month
- Pro$72 a month
- Ultimate$140 a month
- Enterprise$250 a month
Twilio SendGrid
- Free TrialFree
- Pay as you goFree
- Essentials$19.95 a month
- Pro$89.95 a month
- PremierPriced on request
In their own words
Maileroo
Maileroo provides SMTP relay and Email API services for transactional and marketing email, along with inbound routing and testing tools. Sending features include streams, bounce and complaint handling, suppression handling, and resending messages from logs. Inbound routing can apply custom expression rules, catch-all or wildcard matching, forwarding, parsed JSON webhooks and automatic retries, with SPF and DKIM enforcement and spam checking.
Testing tools include SMTP and MX sinks, light and dark client previews, spam scoring, authentication and alignment checks, link and RBL checks, and API and CI/CD access. Maileroo also provides click and open tracking, delivery event reporting, searchable activity, data exports and real-time analytics. Listed integrations include SDKs for several programming languages and connections to WordPress, WooCommerce, Zapier, Make and Pabbly. Security options include encrypted storage, two-factor authentication, passkeys, SAML SSO, scoped API keys, role-based permissions and IP restrictions. The free plan includes monthly quotas; paid plans start at $10 a month. Monthly and hourly sending limits apply, and mail over the monthly quota is not sent until reset or plan upgrade.
Twilio SendGrid
Twilio SendGrid Email API sends email through a cloud-based delivery service, so customers do not need to maintain their own email servers. Messages can be sent through its RESTful Web API, SMTP relay, or SMTP API, with open-source client libraries for C#, Go, Java, Node.js, PHP, Python, and Ruby. Tools include dynamic templates, an Email Validation API, deliverability insights, and email testing. The Email Activity API, Event Webhook, and Activity dashboard track deliveries, opens, clicks, bounces, unsubscribes, and spam reports. Security features listed include SPF, DKIM, DMARC, TLS encryption, and API keys that can be limited or revoked. Twilio states a 99% deliverability rate. A 60-day free trial is listed at free, with limits of 100 emails per day and 100 contacts. Pay as you go is free; Essentials starts at $19.95 a month and Pro at $89.95 a month. Each email to one recipient uses a credit, even if deferred or sent to spam. Twilio says SendGrid does not natively support HIPAA-compliant data transmission.