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SPECIFICTION
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Mailpro vs MailUp

Mailpro

mailpro.com

MailUp

mailup.com

Side by side

FigureMailproMailUp
Price from$15/mo€48/mo
Free plan——
Free trialYesYes
Open source——
WebYesYes
WindowsYes—
macOSYes—
LinuxYes—
iOSYes—
AndroidYes—
APIYesYes
Plans published34
Spec score · Email marketing tools9.1 (#12)8.2 (#73)
Spec score · Email Marketing Software8.8 (#21)8.1 (#86)
A/B testingYesYes
APIMailpro exposes Email, CRM/contact and SMS REST APIs using JSON; Email and SMS APIs also support XML.MailUp includes API and integrations among its platform feature areas.
AutomationAutomations support predefined workflows, triggers, actions and custom conditions; Flex excludes advanced automations while Pro includes them.The platform supports automated email and SMS workflows, with 3 automations in Starter and up to 100 in Plus and Premium.
Email automationYesYes
Founded20012002
Free planYesNo
HeadquartersMaxony Suisse SA lists Rue Agasse 54, 1208 Geneva, Switzerland as its address.Pesaro, Italy
IntegrationsOfficial integrations include WordPress, Shopify, PrestaShop, Magento, Zapier, Make and n8n, alongside CRM and form connectors.MailUp lists integrations and compatibility areas including CRM, CMS, e-commerce, ERP, external databases, and business intelligence systems.
Landing pagesNoYes
SecurityMailpro says data is hosted in Switzerland with encrypted daily backups, bcrypt password hashing, optional two-factor authentication and TLS encryption.MailUp says its infrastructure includes a European data center, data loss prevention, threat protection systems, and periodic vulnerability tests.
SegmentationContacts can be organized with lists, tags, custom fields and behavior or location based segments.Users can filter contacts by data, location, activity, or device and personalize campaigns with dynamic content.
SupportSupport channels listed by Mailpro include email, phone, FAQs, knowledge-base articles, tutorials and videos; Pro adds phone support.Starter includes email support with requests processed within 4 business hours; Plus adds phone support and Premium includes priority support.

Plans

Mailpro

  • TRIALFree
  • FLEX$15, paid once
  • PRO$15 a month

Mailpro pricing →

MailUp

  • Starter€48 a month
  • Plus€113 a month
  • Premium€310 a month
  • EnterprisePriced on request

MailUp pricing →

In their own words

Mailpro

Mailpro is a web-based email marketing service from a company founded in 2001 and headquartered in Geneva, Switzerland. It provides email automation, audience segmentation, and A/B testing for organizing campaigns, targeting groups, and comparing message versions. Landing pages are not included. The listed monthly send limit is 1,000 emails. Plans are named Trial, Pro, and Flex: Trial lasts 30 days, Pro covers 1,000 emails per month, and Flex provides 5,000 credits. The pricing note mentions a free plan and a 30-day trial, while the product facts identify no free plan and list the trial as available; no plan price is shown. Mailpro runs on the web. Its capabilities focus on sending and refining email campaigns through automation, segmentation, and testing. The 1,000-email limit and lack of landing pages are central considerations when matching it to a campaign workflow.

Visit mailpro.com

MailUp

MailUp has no write-up on Specifiction yet; its figures are above.

Visit mailup.com