Mailwarmup vs WarmupHero

Mailwarmup is a web service that aims to raise sender reputation by generating positive email engagement through a shared network of more than 10,000 inboxes. After users connect an account using SMTP and IMAP details, it sends scheduled messages on their behalf. Network inboxes open and reply to messages, mark them important, and remove them from spam. A dashboard tracks warmup results, including messages removed from spam, categories, and email deliverability. Listed integrations include Gmail, Outlook, and SMTP; users can control sending and limits. Other listed tools include a Mail Health Score, blacklist monitoring, delivery statistics, blacklist removal prompts, and AI ramp ups in beta. Warmup messages can be filtered into a separate folder using the subject keyword “WUA.” There is no free plan, but a 7-day trial is offered. Starter costs $19 a month for one email account and up to 50 positive engagements per day. Growth is $49 a month for three accounts and up to 50 engagements daily; Scale is $99 a month for eight accounts and up to 100 daily; Powerhouse is $149 a month for eight accounts and up to 300 daily. Warmup does not guarantee inbox placement.

WarmupHero is an email warmup service that gradually increases sending volume to build an address’s reputation and reduce spam risk. It says setup takes one minute, works with all email service providers and runs automatically. The service exchanges warm-up messages with real people, sends personalized emails sequentially and keeps messages in conversation threads with automated replies. It opens warm-up emails, marks them important and moves them back to the inbox when they land in spam. Analytics show whether messages reach the inbox, spam or folders such as Promotions and Updates. Users can customize messages and add signatures containing images or links. Connections include the Office365 API and an SMTP/IMAP method for other business accounts. SmartReach.io users generate an API key before connecting an email account. WarmupHero is available as a web service and extension, with spam monitoring listed. Its free SmartReach.io plan costs nothing. The privacy policy says it does not access, read or delete users’ emails, while it may process information supplied about recipients and customers.