| Price from | $29.90/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| API | Yes | — |
| Plans published | 5 | 4 |
| Spec score · SEO tools | 9.3 (#4) | 9.1 (#12) |
| Spec score · SEO Analytics Software | 8.9 (#3) | 8.5 (#7) |
| Spec score · Search Engine Optimization Software | 8.9 (#3) | 8.4 (#9) |
| Spec score · AI SEO Software | 8.9 (#4) | 8.4 (#8) |
| API access | Yes | No |
| Backlink analysis | Yes | No |
| Competitor research | Yes | No |
| Free plan | Yes | No |
| Headquarters | Bratislava, Slovakia | Biddenden, Kent, United Kingdom |
| Integrations | The official integrations page documents Slack notifications for SERPWatcher reports and SERP volatility alerts. | Officially listed integrations include Google Analytics, Google Search Console, Google Sheets and Data Studio. |
| Keyword research | Yes | Yes |
| Public API | Mangools provides a REST API covering keyword, SERP, rank-tracking, backlink, domain and AI-visibility data. | Sitebulb's FAQ says Cloud did not yet have an API; aggregated data could instead be extracted through webhooks or the Data Studio connector. |
| Rating on G2 | 4.7 out of 5 from 97 reviews | 4.5 out of 5 from 13 reviews |
| Rating on GetApp | 4.8 out of 5 from 92 reviews | 4.9 out of 5 from 25 reviews |
| What it does | Mangools is a web SEO suite for keyword research, SERP analysis, rank tracking, backlink analysis and domain insights. | Sitebulb is a website crawler and technical SEO auditing product offered as desktop software and a browser-based cloud service. |
