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SPECIFICTION
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Marz vs REACH

Marz

go-marz.com

REACH

reach-influencers.com

Side by side

FigureMarzREACH
Price from$199/mo$25/mo
Free planYesYes
Free trialYesYes
Open source——
WebYesYes
iOS—Yes
Android—Yes
Plans published52
Spec score · Influencer Marketing Platforms8.5 (#22)8.7 (#12)
Campaign managementYesYes
Campaign workflowThe platform offers a chat for coordinating briefs, drafts, feedback, and content approval with each creator.The campaign workflow covers creator briefs and deliverables, post tracking, content approvals, and payments.
Creator discoveryYesYes
Creator paymentsYesYes
Free planYesYes
IntegrationsThe privacy policy names Stripe for card processing and subscriptions, Mercury for ACH creator payments, Google sign-in, and WhatsApp Business notifications with consent.The privacy policy identifies Google, Facebook, and Twitter as third-party social media services users can use to log in or create an account.
Performance analyticsYesYes
ProductMarz is a platform for matching brands with creators, managing creator campaigns, and paying creators automatically after they publish.REACH connects businesses and influencers to run influencer marketing campaigns.
Security and privacyThe privacy policy says Marz uses HTTPS/TLS and at-rest encryption, role-based access controls, security monitoring, regular backups, and periodic reviews; it also says it does not sell personal data.The privacy policy says REACH will take reasonable steps to ensure personal data is treated securely and transferred only where adequate controls are in place.

Plans

Marz

  • Starter$199 a month
  • Growth$299 a month
  • Scale$999 a month
  • FreeFree
  • CustomPriced on request

Marz pricing →

REACH

  • REACH Business$25 a month
  • REACH InfluencerFree

REACH pricing →

In their own words

Marz

Marz has no write-up on Specifiction yet; its figures are above.

Visit go-marz.com

REACH

REACH is an influencer marketing platform that brings businesses and creators together to plan and run campaigns. Its workflow covers creator briefs and deliverables, post tracking, content approvals, and payments. Businesses can bring creators in after finding them through TikTok, Instagram, referrals, or their own networks. Campaign tools include performance analytics with real-time click insights and an AI assistant for setting up campaigns on business accounts. REACH offers built-in creator payments, with a service fee added to influencer payments. The platform is available on web, Android, and iOS, and is described as mobile friendly for desktop and mobile use. The free plan and free trial are available; the Business plan is listed at $25 a month, billed monthly, and a campaign page says the post-trial price is $25/month. Business features include unlimited campaigns and creator connections, automatic payments, tax reporting, content approvals, outreach tracking, and the AI assistant. REACH was founded in 2018 and is geared toward micro-influencers and businesses of any size.

Visit reach-influencers.com