Matomo vs ReplayBird

Matomo is a web analytics platform for tracking events, conversions, ecommerce activity, and visitor sessions. It includes heatmaps, session recordings, A/B testing, funnels, and flows, with API access and more than 100 integrations. It is available as Cloud-hosted or self-hosted on-premise software. The Community plan is free forever, with unlimited users and hits and forum support; self-hosted Matomo is also available free forever. Cloud plans start at €230/mo (annual), and a 21-day Cloud trial does not require a credit card. Cloud billing can be monthly or annual, with two months free annually. Matomo says its data is unsampled and customers retain ownership through cloud or on-premise hosting. Privacy capabilities include support for GDPR compliance, cookieless tracking, and anonymisation; the platform is certified to ISO 27001:2022. Cloud data is stored in Frankfurt, Germany. Raw data retention is 24 months, while report data is retained forever. Matomo was founded in 2007 and is headquartered in Auckland, New Zealand.

ReplayBird is a product-analytics, session-replay, and heatmap service for examining how users interact with a product. Session replay records events, mouse movement, clicks, and scrolling; its error analysis can inspect console logs and stack traces. Analytics include funnels, customer-journey analysis, form analysis, speed analysis, and frontend error tracking. The service says installation can use one JavaScript snippet, with options for React, Angular, Plain JavaScript, Vue, Segment, Freshpaint, Magento, Squarespace, Weebly, Wix, WordPress, and Shopify. ReplayBird runs on the web or on customer infrastructure. Self-hosted environments include Linux, Docker, Kubernetes, private AWS, GCP, or Azure instances, and on-premises data centers. Self-hosting includes data-residency options, retention policies, audit trails, and access controls. Users can block IPs and mask sensitive data; the pricing page lists GDPR and CCPA compliance. Plans include Free at free and Startup at $31 a month, billed monthly.