Mautic vs Sailthru
Mautic
mautic.orgSailthru
zetaglobal.comSide by side
| Figure | Mautic | Sailthru |
|---|---|---|
| Price from | €247.50/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Self-hosted | Yes | — |
| Plans published | 5 | 1 |
| Spec score · Marketing Automation Software | 9.2 (#4) | 7.8 (#63) |
| Audience | Mautic was launched to provide powerful marketing automation tools to small and medium-sized businesses and now serves marketers from freelancers to enterprises and universities. | Zeta describes Sailthru as built for media, publishing, and retail brands. |
| Email automation | Yes | Yes |
| Integrations | Mautic offers CRM and SMS integrations, webhooks, a plugin marketplace, and a REST API for custom integrations. | Sailthru documentation describes Google Product Sync, the Content API, and content management system integrations for populating content feeds. |
| Support | Mautic directs users to forums for troubleshooting and offers partners for hosting, support, training and consultancy. | Sailthru documentation directs users to create a support ticket in the support portal, or contact their Zeta representative if they lack portal access. |
Plans
Mautic
- Mautic Essential€247.50 a month
- Mautic Professional€1,237 a month
- Mautic EnterprisePriced on request
- Download (self-host)Free
- Mautic TrialFree
In their own words
Mautic
Mautic is an open-source marketing automation suite for email campaigns, lead management, and customer journeys. Its drag-and-drop tools support personalized and A/B-tested marketing or transactional emails, landing pages, and campaign design. Marketers can score leads, collect information with forms, organize contact profiles by funnel stage, and gather multichannel data. Integrations include CRM and SMS services, webhooks, plugins, and a REST API. Mautic can run on a user's own server or hosting, with configurable tracking controls, IP anonymization, and cleanup tasks intended to support privacy requirements such as GDPR and CCPA. The free self-hosted download requires familiarity with CLI, web-server configuration, databases, PHP, and cron jobs; Mautic recommends a virtual private or dedicated server rather than cheap shared hosting. Managed hosting includes maintenance, updates, and security patches. A 14-day trial is available without a credit card. The listed Essential managed plan costs €247.50 a month when billed annually, or 275 EUR per month when billed quarterly. Professional starts at €1,237 a month.