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SPECIFICTION
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Mergo vs Supermetrics

Mergo

mergo.app

Supermetrics

supermetrics.com

Side by side

FigureMergoSupermetrics
Price fromFree€3.25/mo
Free planYes—
Free trial—Yes
Open source——
WebYesYes
API—Yes
Plans published15
Spec score · Google Workspace for Marketing Software7.4 (#10)7.7 (#8)
Data handlingMergo says email content and campaign sheet data stay in the user’s Google account, while limited service data may be stored in Firebase on Google infrastructure.Data retrieved through integrations is not permanently stored, though temporary storage may be used; Custom Data Import and Storage data is encrypted at rest and access controlled.
IntegrationsMergo works with Gmail and Google Sheets, and its features also use Google Docs, Drive, Contacts, and Forms.The integrations directory includes sources such as Google Ads, Google Analytics 4, Facebook Ads, Shopify, TikTok Ads, and HubSpot.
SupportMergo provides support by email and says free-period support is provided on a best-effort basis.The homepage advertises 24/5 support across time zones.

Plans

Mergo

  • Free planFree

Mergo pricing →

Supermetrics

  • Starter (yearly billing)€39 a year
  • Starter€49 a month
  • Growth (yearly billing)€159 a year
  • Growth€199 a month
  • EnterprisePriced on request

Supermetrics pricing →

In their own words

Mergo

Mergo has no write-up on Specifiction yet; its figures are above.

Visit mergo.app

Supermetrics

Supermetrics has no write-up on Specifiction yet; its figures are above.

Visit supermetrics.com