| Price from | $9/mo | $80/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 7 | 4 |
| Spec score · Social Analytics | 8.0 (#8) | 7.6 (#13) |
| Spec score · Social Media Analytics Software | 8.0 (#17) | 7.6 (#24) |
| Analytics | The service offers audience and content insights, including follower growth, demographics and post performance. | The product analyzes reach, engagement, content performance, demographics, customer service metrics, and organic and paid campaigns. |
| Headquarters | Lincoln, England, United Kingdom | Warsaw, Poland |
| Reporting | Reports can be exported to CSV, PDF, XLS or PPTX and scheduled by email daily, weekly or monthly. | Reports can be exported in PDF, PPTX, and XLS formats, and Custom includes multi-platform reporting. |
| Support | The contact page says the team usually replies within 10 minutes and provides email support at [email protected]. | Essential includes chat and email support; Plus and higher tiers also list phone and e-meeting support. |
| Trial | The free trial lasts 14 days, requires no credit card, and trial data becomes inaccessible until the user upgrades after expiry. | The seven-day trial requires no credit card and the pricing FAQ says the account deactivates afterward without charging the user. |