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SPECIFICTION
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MoEngage vs Notifly

MoEngage

moengage.com

Notifly

notifly.tech

Side by side

FigureMoEngageNotifly
Price from—150,000 KRW/mo
Free plan——
Free trial—Yes
Open source——
WebYesYes
iOSYesYes
AndroidYesYes
APIYesYes
Plans published23
Spec score · Mobile Marketing Automation Software7.8 (#13)8.2 (#6)
HeadquartersSan Francisco, California, USA; Bengaluru, IndiaSeoul, Republic of Korea
IntegrationsThe app marketplace lists integrations including Databricks, Snowflake, Twilio, Shopify, Branch, Zapier, Power BI, and Tableau.The site describes Mixpanel cohort sync and real-time Amplitude event sync.
ProductMoEngage describes its product as an enterprise ready customer engagement platform that uses behavioral analytics to help brands engage customers across their journeys.Notifly is a marketing automation platform built around user behavior and user retention.

Plans

MoEngage

  • GrowthPriced on request
  • EnterprisePriced on request

MoEngage pricing →

Notifly

  • Standard150,000 KRW a month
  • Pro800,000 KRW a month
  • EnterprisePriced on request

Notifly pricing →

In their own words

MoEngage

MoEngage has no write-up on Specifiction yet; its figures are above.

Visit moengage.com

Notifly

Notifly is a marketing automation platform centered on user behavior and retention. It sends mobile and web push notifications, in-app and web popups, email, SMS, and webhooks. Campaigns support scheduled or real-time delivery, audience targeting by attributes and behavior, and audience-size estimates. User Journeys branch on events and user attributes and include funnel analytics. Reporting shows sent, failed, opened, clicked, and converted stages, with raw-data downloads. A/B testing compares content and conversion results and can distribute the better-performing variant to the full audience. Notifly describes Mixpanel cohort synchronization and real-time Amplitude event synchronization. SDKs cover iOS, Android, React Native, Flutter, JavaScript, and Google Tag Manager; an HTTP API sends messages from servers. Standard costs 150,000 KRW a month and Pro 800,000 KRW a month. Each plan has a 30-day card-registered trial with a maximum send limit.

Visit notifly.tech