Niti vs SimplyDepo

Niti is a SaaS platform for commercial operations in FMCG and pharma. Its tools cover field sales, distributor management, and engagement with healthcare professionals and organizations. Niti SFA supports tour planning, doctor visits, attendance, daily call reporting, targets, expenses, leave, and retail chemist prescription audits. Field teams can record calls and activities offline and sync them later. Niti DMS manages distributor inventory, orders, primary and secondary sales, schemes, claims, pricing, retailer management, and sales analytics; it can connect with Tally and other accounting software for secondary orders. Niti says it integrates with existing ERP, accounting, and analytics systems. Its D2C platform supports ordering, personalized content, engagement analytics, virtual events, KYC, and loyalty features. Chanakya AI features include sales intelligence chat, automated follow-ups, stock-photo OCR, voice sales coaching, and AI-driven learning. Niti describes solutions for several sectors, including OTC, animal health, hospitals, crop health, devices, and key accounts. It runs on Android, iOS, and the web. Pricing is available on request, and a free trial is offered.

SimplyDepo combines field sales, order capture, routes, retail execution, and B2B ordering for brands and distributors. Sales representatives can create orders using customer-specific pricing, product catalogs, promotions, and account history. Store teams can run audits, use customizable forms, submit photo reports, assign tasks, and track shelf compliance. Drivers can manage deliveries, invoices, collections, returns, and route information in the mobile app. Reps can record orders, notes, photos, and visit data offline, with updates syncing when connectivity returns. A B2B portal lets customers use personalized catalogs and pricing to place orders at any time. SimplyDepo lists more than 100 integrations, including QuickBooks, Shopify, HubSpot, Salesforce, Zapier, Stripe, Klaviyo, Acumatica, and ShipStation, and offers an Open API for custom integrations. The product is described as serving CPG brands, wholesale distributors, DSD operators, and merchandising teams. It is available on Android and iOS, with an API also listed as a platform. The SimplyAI Assistant add-on costs $19 a month per rep and is marked Beta. A 30-day trial is available, and there is no free plan.